Jack in the Box Inc. Announces Katelyn Zborowski as Chief Marketing Officer

Jack in the Box appoints Katelyn Zborowski as Chief Marketing Officer

Read the original at Franchising.com
Jack in the Box Inc. Announces Katelyn Zborowski as Chief Marketing Officer

TL;DR

Jack in the Box Inc. has appointed Katelyn Zborowski as its new Chief Marketing Officer. Zborowski will lead the company's marketing strategy, focusing on driving demand and delivering profitable value.

Jack in the Box Inc. (“Jack in the Box” or the “Company”), today announced that it has appointed Katelyn Zborowski as the Company’s new Chief Marketing Officer, effective today. Zborowski will lead the Company’s marketing strategy, with a focus on driving demand through innovation, delivering profitable value, and bringing Jack’s Way to life across the brand.

Zborowski is a consumer-led marketing executive with over 15 years of experience delivering category-defining innovation. She spent over a decade with Yum! Brands, most recently serving as Head of Brand Strategy and Marketing at Pizza Hut. Prior to Pizza Hut, Zborowski led global brand management and portfolio strategy as the Director of Brand Marketing at Taco Bell, where she drove sales growth through more than 40 innovative LTOs.

“We are thrilled to welcome Katelyn to Jack in the Box as we continue to strengthen our brand and improve how we show up for guests,” said Chief Executive Officer Lance Tucker. “Katelyn’s proven ability to translate deep consumer insights into relevant marketing that drives traffic and builds lasting brand connection will be pivotal to driving sustainable, long-term growth.”

“I’m excited to join Jack in the Box and lead the brand’s marketing strategy to drive sales and inspire brand loyalty,” said Zborowski. “I look forward to working with the Jack team to build on the brand’s strong foundation, deepen our connection with guests, and drive demand through bold, insight-led marketing.”

In this story

This story was originally published in Franchising.com on March 30, 2026. Burnaze summarizes and links to the original reporting.

Read the full story at Franchising.com

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