Franchise Deep Dive: Grégoire’s Franchise Costs, Fees, Profit and Data

With more than two decades of experience, Grégoire developed an efficient business model that highlights food quality, customer service and employee satisfaction.

REPORTED COST TO GET IN: $240,794 to $357,370

REPORTED ROI (Item 19): $1,545,389 (Gross sales for one company-owned location in 2022)

Franchise overview

Grégoire is a French-inspired restaurant franchise based out of Berkeley, California that serves gourmet sandwiches and salad dishes, along with its fan-favorite potato puffs and scratch-made French fries. Grégoire was established in 2002 by founders Tara and Grégoire Jacquet, who sought to combine the chef-driven quality of fine dining-style food with the convenience of a quick carryout experience.

After serving the local Berkeley, California community, Grégoire recently started launching franchising opportunities throughout the greater Bay Area.

As of December 2023, there is one Grégoire location. The brand is actively offering new franchise opportunities and is looking to open new locations throughout California, including in San Francisco, Napa, Marin, Solano, Contra Costa, Alameda, Santa Clara and Santa Cruz.

Grégoire’s goal is to have eight or 10 locations by the end of 2025.

Business model details

At its core, Grégoire’s business model is focused on providing consumers with high-quality fine dining experiences with the convenience of carryout. Since the brand’s founding more than 20 years ago, the Grégoire team has perfected how to make the business efficient and profitable without compromising food quality, customer service and employee satisfaction.

Grégoire also acts as a culinary hub-to-store kitchen model, which creates simple, more streamlined operations than traditional fast-casual restaurants. These hubs serve as preparation and distribution centers for the fresh, housemade ingredients that make up Grégoire’s menu. Because of this model, the concept requires a minimal brick-and-mortar footprint and staffing, and allows franchisees to focus on the customer and engage with the community.

Grégoire does not require its owners to have a professional background in the food and restaurant industry. However, candidates should have a strong work ethic and a passion for food. For new owners, Grégoire provides all the required training that its franchisees need to succeed, including initial and ongoing support in operations, marketing and technology.

According to Grégoire’s most recent Franchise Disclosure Document (FDD), the gross sales for the company-owned location in Berkeley, California were reportedly $1,545,389. To learn more about how much you could potentially make as a franchisee, contact the team here.

Investment and fees

As of the publishing of this story, the initial investment required to open a Grégoire franchise ranges from $240,794 to $357,370. This investment is broken down into the following costs:

• Initial Franchise Fee: $40,000

• Construction and Leasehold Improvements: $75,000 to $115,000

• Lease Deposits (Three Months): $7,125 to $16,890

• Furniture and Fixtures: $1,000 to $5,000

• Equipment: $29,000 to $46,000

• Signage: $2,000 to $7,000

• Computer, Software and Point of Sale System: $4,500 to $5,8880

• Grand Opening Marketing: $15,000

• Local Marketing Expenditure: $3,000

• Initial Inventory: $3,000 to $4,000

• Utility Deposits: $4,830 to $8,700

• Internet and Telephone Expenses: $1,650 to $1,800

• Insurance Deposits (Three Months): $2,500 to $3,000

• Travel for Initial Training: $9,867 to $15,978

• Third Party Training Expense: $622

• Architect and Designer Fees: $7,500 to $12,000

• Professional Fees: $3,500 to $6,000

• Licenses and Permits: $700 to $1,500

• Additional Funds (Three Months): $30,000 to $50,000

The initial franchise fee for a single Grégoire franchise is $40K. Franchise owners must also pay an ongoing 6% royalty fee, as well as a 1% brand development fund fee.

• Grégoire Jacquet — CEO, Chef and Founder

• Tara Jacquet — Co-Founder

• Total Food Service Magazine: Q&A with Grégoire Jacquet, Chef and Founder of Grégoire, Berkeley, California

• Franchise Times: Takeout Gets a French Chef Spin at Grégoire

• Top 10 Qualities of a Successful Grégoire Franchisee

• Grégoire Franchise Information | 1851 Franchise

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