TL;DR
Grégoire, a French-inspired restaurant in Berkeley, California, has retained customers despite economic uncertainty through a loyalty program and high-quality food. The restaurant, owned by Grégoire Jacquet, is now looking to open more franchises across the San Francisco Bay Area.
Grégoire, a French-inspired restaurant in Berkeley, California, owned by trained chef Grégoire Jacquet, was opened in 2002. Since then, Jacquet has encountered numerous challenges like the 2008 recession, inflation, COVID-related lockdowns. Grégoire recently spoke to Fast Casual about how his restaurant has not only survived times of economic uncertainty but has prospered.
He also discussed how offering a loyalty program has not only helped build a customer base, but has kept customers coming back for more. Grégoire, which offers high-quality fine dining-style food with the convenience of a quick carry-out experience, is now looking to open more franchises across the San Francisco Bay Area.
In this story
This story was originally published in 1851 Franchise on February 15, 2023. Burnaze summarizes and links to the original reporting.
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