Jollibee Awards 20-Unit Franchise Deal to Inspire Brands Veterans

Jollibee, the global fast-food brand known for its Chickenjoy and Spicy Chickenjoy, has awarded a 20-unit franchise agreement for development across California, Nevada and Texas.

The entrepreneurs behind the development are Sunny Datta, an experienced franchisee with over 140 units in his profile, and Paul Avila, a former franchise consultant for Inspire Brands, the parent company of Arby’s, Dunkin’, Baskin-Robbins, Sonic Drive-In, Jimmy John’s and Buffalo Wild Wings.

After being approached by a franchise consultant, Datta was not only excited to take the opportunity but also optimistic about the potential for additional growth.

“We’ve signed on for 20 units, but we would like to extend that,” Datta told Franchise Times. “We’re doing three states, and we would like to expand further after we open three or four stores.”

For Avila, who is deeply experienced in the franchise space, Jollibee’s history and scale made the opportunity even more attractive.

“Jollibee is a solid company,” Avila said. “It isn’t just a regional brand. They have a presence across the world and they’ve been in business for decades. They’ve established themselves and have their process and procedures in place, specifically for the U.S. They’ve had a presence here for over 25 years. They know what works and are up to par with what the industry standards are, and have an expectation to exceed what the competitors are doing.”