Swig signs 14-unit deal for Southwest expansion

Dirty soda brand Swig has signed a 14-unit franchise agreement with multi-unit franchisees Heather Berry and Brock Stokes, marking its expansion into the Southwest.

Read the original at FastCasual
Swig signs 14-unit deal for Southwest expansion

TL;DR

Swig has signed a 14-unit franchise agreement with Heather Berry and Brock Stokes for expansion into the Southwest. The first unit is expected to open by summer 2027 in locations including Albuquerque, El Paso, and Santa Fe, New Mexico.

Dirty soda brand Swig has signed a 14-unit franchise agreement with multi-unit franchisees Heather Berry and Brock Stokes, marking its expansion into the Southwest. The deal includes locations in Albuquerque, El Paso and Santa Fe, New Mexico, with the first unit expected to open by summer 2027.

"Heather and Brock's operating experience and deep familiarity with the brand give us a strong foundation to establish Swig across this region," President Todd Smith said in a press release.

Swig's drive-thru-focused model requires as little as 800 to 850 square feet and eliminates the need for a full kitchen, helping franchisees reduce labor and build-out costs.

Headquartered in Pleasant Grove, Utah, Swig has more than 150 locations in 16 states. The company is seeking experienced, multi-unit operators to support its national expansion.

Technology. Talent. Marketing. Operations. Growth. The Restaurant Franchising & Innovation Summit brings all the pieces together March 8-10 in New Orleans, with restaurant leaders sharing what’s working — and what’s next.

In this story

This story was originally published in FastCasual on October 23, 2026. Burnaze summarizes and links to the original reporting.

Read the full story at FastCasual

Liked this? Get the week's franchise news, explained

  • Sunday 8 AM ET weekly + a monthly deep dive
  • Sections picked for the industries you follow
  • Every claim linked to its source. Free.

Free. We'll ask you to confirm. Unsubscribe anytime.