Kolache Factory Turns Two Host City Restaurants Into World Cup-Inspired Photo Stops

The murals were created in collaboration with local artists in each market to reflect soccer, local pride and the way food brings people together.

Read the original at Franchising.com
Kolache Factory Turns Two Host City Restaurants Into World Cup-Inspired Photo Stops

TL;DR

Kolache Factory has installed World Cup-inspired murals at its locations in Houston and Kansas City, created in collaboration with local artists to reflect soccer, local pride, and the way food brings people together. The murals include a QR code that unlocks a buy-one-get-one-free offer for visitors to participating restaurants.

The murals were created in collaboration with local artists in each market to reflect soccer, local pride and the way food brings people together. The murals are installed at Kolache Factory’s Memorial Drive location in Houston and its Shawnee, Kansas location outside Kansas City.

“World Cup energy is showing up everywhere in Houston and Kansas City right now, and we wanted Kolache Factory to be part of that excitement in a way that felt local, creative and fun,” said Dawn Nielsen, COO of Kolache Factory. “Food has always had a way of bringing people together, and that is exactly the spirit we wanted these murals to capture. Not only can fans take a selfie in front of the mural, but they can also find a special deal embedded in the designs.”

Each mural includes a QR code that unlocks a buy-one-get-one-free offer for visitors to participating restaurants. The offer is valid for a period.

In Houston, Kolache Factory partnered with Bobby and Brenda Ramos of Ramos Renditions, the husband-and-wife artist team known for sports-themed murals and public art. The mural at Kolache Factory’s Memorial Drive restaurant features soccer fans from different teams finding common ground over kolaches, a playful nod to the way the sport brings people together across cultures and backgrounds.

In the Kansas City area, Kolache Factory partnered with Kansas City artist DeAnte Howard, whose work often centers on sports. Howard’s mural at the Shawnee restaurant places soccer players inside Arrowhead Stadium, surrounded by international flags and Kolache Factory favorites. The design includes space for fans to step into the artwork and become part of the scene.

The mural installations are part of Kolache Factory’s broader effort to connect with guests through local store marketing, community-driven moments and timely promotions tied to major events in the brand’s markets.

“As a brand that started in Houston, it means a lot to celebrate this moment in our hometown and in Kansas City, where we also have a local presence,” Nielsen said. “These cities are preparing to welcome fans from around the world, and we love the idea of giving people one more fun place to visit, take a photo and try something uniquely Kolache Factory.”

Founded in Houston in 1982, Kolache Factory has built its menu around sweet and savory kolaches, along with coffee and other breakfast items. The brand has grown to 60 locations across multiple states and continues to focus on approachable, flavorful breakfast options for busy guests, families and local communities.

In this story

This story was originally published in Franchising.com on June 15, 2026. Burnaze summarizes and links to the original reporting.

Read the full story at Franchising.com

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