TL;DR
Teriyaki Madness is out-scaling giants in the fast casual industry with its unique 'anti-burger' blueprint, focusing on experience-driven dining and a bowl-forward menu. The brand's CMO, Jodi Boyce, discusses its explosive franchise growth and consumer trends in an episode of Fast Casual Nation.
Test Link CONTINUE TO SITE » or wait 15 seconds Fast Casual Nation The 'anti-burger' blueprint: How Teriyaki Madness is out-scaling the giants In this episode of Fast Casual Nation, hosts Paul Barron and Cherryh Cansler sit down with Jodi Boyce, CMO of Teriyaki Madness, and John Smolen, SVP of Sales at Atmosphere TV, to explore how fast casual brands are evolving beyond burgers and into experience-driven dining. presented by [](
com/companies/atmosphere/media/) June 10, 2026 The "Anti-Burger" Blueprint: How Teriyaki Madness is Out-Scaling the Giants - Fast Casual Nation Restaurant Podcast | Spotify Play on Spotify The "Anti-Burger" Blueprint: How Teriyaki Madness is Out-Scaling the Giants Jun 9· Fast Casual Nation Restaurant Podcast Save on Spotify Change progress -00:0033:39 Something went wrong - Play on Spotify - Follow on Spotify - Copy link Privacy Policy· Terms & Conditions In this episode of Fast Casual Nation, hosts Paul Barron and Cherryh Cansler sit down with Jodi Boyce, CMO of Teriyaki Madness, and John Smolen, SVP of Sales at Atmosphere TV, to explore how fast casual brands are evolving beyond burgers and into experience-driven dining. From Teriyaki Madness's explosive franchise growth and craveable bowl-forward menu to Atmosphere TV's ambient content platform that turns wait time into brand engagement, this conversation is packed with actionable insights on consumer trends, in-store experience, technology and what it takes to build a loyal, modern restaurant brand. The "Anti-Burger" Blueprint: How Teriyaki Madness is Out-Scaling the Giants - YouTube Tap to unmute The "Anti-Burger" Blueprint: How Teriyaki Madness is Out-Scaling the Giants Savorfm Savorfm460K subscribers Business Strategy and Profitability Franchising Operations Atmosphere FastCasual.
com Teriyaki Madness More From Fast Casual Nation More Fast Casual Nation\ \ How PLNT Burger, Konala are out-conveniencing fast food Fast Casual Nation\ \ Inside Pokeworks’ real estate strategy: From hoodless kitchens to suburban expansion Fast Casual Nation\ \ Why most fast casual Italian concepts fail —And how Piada is beating the odds Fast Casual Nation\ \ How Tarka Indian Kitchen scaled fast casual Indian cuisine Included In This Story []( Teriyaki Madness Teriyaki Madness provides the ultimate Teriyaki Shop experience, serving oversized portions of marinated grilled chicken, beef or tofu and rice or fresh cut veggies wok-tossed in our house-made sauces to create authentic Asian bowls heaping with fresh, healthy ingredients.
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This story was originally published in FastCasual on June 10, 2026. Burnaze summarizes and links to the original reporting.
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