Fitness On Demand Enhances Boutique Studio Content Through New JETSWEAT Collaboration

Fitness On Demand has announced a new collaboration with JETSWEAT, a multimedia fitness platform. This partnership will bring approximately 100 on-demand workouts from JETSWEAT to Fitness On Demand, expanding the available boutique fitness experiences.

The newly added collection includes programming across various disciplines:

• Pilates
• Yoga
• Dance cardio
• Strength training
• Mobility
• Stretching
• Rowing
• Boxing
• Functional fitness

Select boutique studio brands now represented on the platform include modelFIT, PLAYLIST. Yoga., JoyRide, and Pilates ProWorks. These are alongside a wider network of premium fitness partners available through JETSWEAT.

Partnership details

Founded by Alexandra Dantzig, JETSWEAT's platform focuses on extending boutique fitness beyond the traditional studio environment. The company partners with leading fitness brands to deliver professionally produced content. This content is designed to replicate the energy, creativity, and individuality of boutique studio experiences in digital and commercial wellness settings.

> "Boutique fitness has shaped some of the most innovative experiences in the industry over the last decade, but too often that content has remained locked inside individual studios," said Andy Peat, CEO of Fitness On Demand. "This collaboration with JETSWEAT changes that. By bringing together an incredible mix of boutique brands, we’re giving operators access to the kind of premium, specialized programming that today’s members actively seek out."

This addition supports Fitness On Demand’s ongoing investment in diverse programming. The goal is to help operators create more engaging member experiences across multiple environments.

Market demand

As demand for flexible and differentiated fitness offerings grows, boutique studio content is becoming increasingly valuable. It helps facilities appeal to a wider range of workout preferences and participation styles.

> "We’re excited to partner with Fitness On Demand and expand the reach of both JETSWEAT and our incredible studio partners," said Alexandra Dantzig, Founder and CEO of JETSWEAT. "This collaboration creates new opportunities for more people to experience boutique fitness in accessible and flexible ways, while helping operators introduce fresh programming to their communities."

The JETSWEAT collection is now available on the Fitness On Demand platform and mobile app. Both companies anticipate opportunities for additional content and future collaboration over time.