Code Ninjas Bolsters Executive Team with Franchise & Marketing Veterans Mike Rodrigues and Julie Longino

Code Ninjas has added Mike Rodrigues as Vice President of Franchise Development and Julie Longino as Chief Marketing and Product Officer.

Read the original at Franchising.com
Code Ninjas Bolsters Executive Team with Franchise & Marketing Veterans Mike Rodrigues and Julie Longino

TL;DR

Code Ninjas has added Mike Rodrigues as Vice President of Franchise Development and Julie Longino as Chief Marketing and Product Officer. The new executives bring extensive experience in franchise development and marketing to the company.

Rodrigues, who holds a bachelor's degree in Entrepreneurial Studies from Johnson & Wales University, is rejoining the Code Ninjas team after a brief sabbatical. He first became involved with the brand in 2018, when he applied to open a local dojo and subsequently joined the operations team. Over the years, Rodrigues has excelled in various roles, ultimately rising to the position of Senior Director of Company Operations and Development, where he played a key role in managing and optimizing dojo operations and the franchise candidate selection process.

Before his tenure with Code Ninjas, Rodrigues launched an electronics store in 2009 and later operated a financial services company in 2014, which he successfully exited before transitioning to Code Ninjas.

“I’m thrilled to be back with the Code Ninjas team,” Rodrigues said. “This company is very dear to me, as my family has been a part of this journey from the start. I’m deeply committed to our mission, and it’s especially meaningful to see my own daughter thriving and loving our junior program. As technology advances, I’m passionate about our role in introducing children to its importance early and helping them understand how it will shape their future.”

Longino, a seasoned marketing professional with over two decades of experience, joins the brand as a valuable new addition. Most recently, she worked at TaxSlayer and previously served as the Director of Marketing Operations and Technology at C2 Education. Throughout her career, Longino has spearheaded marketing initiatives, managed platform conversions, and gained hands-on experience with both app and website development. She holds a bachelor’s degree from The College of William & Mary and an MBA in Marketing from Emory University’s Goizueta Business School.

“I grew up thinking I’d be a teacher, so combining that desire with my passion for coding, makes joining Code Ninjas a perfect fit,” Longino said.

Longino recently enrolled her son in the brand’s CREATE program, and is enthusiastic about leveraging her insights as a Code Ninjas parent to further develop the brand. She appreciates how the program offers a strong educational path while imparting skills beyond coding.

“We are thrilled to welcome Mike and Julie to the Code Ninjas team,” said Navin Gurnaney, CEO of Code Ninjas.

Code Ninjas allows children ages 5-15 to immerse themselves in a fun and inclusive environment that provides an opportunity to empower their young minds through interactive and playful technology.

In this story

This story was originally published in Franchising.com on August 28, 2024. Burnaze summarizes and links to the original reporting.

Read the full story at Franchising.com

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