TL;DR
Dog Haus is launching a regional development model that grants area directors equity stakes and corporate board representation. The move aims to bridge the disconnect between franchisor and franchisee and propel the chain's growth across the country.
Dog Haus this week unveiled a new franchising model that CEO Michael Montagano believes will bridge an inherent disconnect between franchisor and franchisee.
The move is also designed to propel the 60-unit chain’s growth across the country with a cadre of proven, multi-unit franchisees, who come from successful systems like Dave’s Hot Chicken and Jersey Mike’s.
Under the new model, Dog Haus will divide the country into 15 territories of 100 units, which will be developed in part by those proven franchisees who will become area directors.
The area directors will also be given an opportunity for ownership in the franchisor, and a voice on the board and in corporate management.
In this story
This story was originally published by Lisa Jennings in Nation's Restaurant News on April 23, 2026. Burnaze summarizes and links to the original reporting.
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