TL;DR
Urban Air Adventure Park is expanding in Texas with a father-son entrepreneurial team, who plan to develop new parks in Lubbock and Abilene. The team, Pat and Coleman Curry, already own and operate two parks in Amarillo, Texas, and Knoxville, Tennessee, and have acquired a location in Waco.
The expansion highlights the entrepreneurial father-son duo’s significant role in securing Urban Air’s brand presence within their home state. Already owning and operating two parks in Amarillo, Texas, and Knoxville, Tennessee, the Currys have expanded their influence with plans to develop new parks in Lubbock and Abilene, Texas. The strategic acquisition of the Waco location, combined with ongoing developments, sets the Currys on a path to owning and operating five parks.
Pat and Coleman Curry's actions represent a wide-ranging strategy to broaden the brand’s footprint across Texas, offering innovative attractions and experiences to families.
The Curry’s investment goes beyond business objectives, demonstrating a profound commitment to their hometown of Waco. Focused on community outreach and the continual introduction of new park features, they say their goal is to maintain Urban Air Adventure Park as the cherished hub for family fun and community engagement.
“Our investment in Urban Air's Texas expansion is a testament to our belief in the brand and our dedication to the communities we serve," said Coleman Curry. “We’re excited to lead the charge in enhancing the Urban Air experience across the state, starting with our home base in Waco.”
With more than 20 different attractions, including intense ropes courses, Urban Air’s Sky Rider, Battle Beams, laser tag, dodgeball courts, electric Go-Karting, and obstacle courses, Urban Air stands as the largest indoor adventure park operator in the world. Each park also features a state-of-the-art, fast-casual café, guaranteeing an entertainment experience for the whole family.
This year, Urban Air, recognized for attracting seasoned, multi-unit entrepreneurs like the Curry family, was ranked as the No. 1 entertainment franchise by Entrepreneur Magazine’s Annual Franchise 500 list for the fifth consecutive year.
Urban Air Adventure Park is the Nation’s #1 destination for family fun, featuring a variety of attractions perfect for all ages. The award-winning national franchise brand is the largest adventure park operator in the world, with more than 350 parks open or under development. Urban Air, founded in 2011, was in search of a higher purpose to help kids have fun while achieving activity goals that enhance their social and physical skills. For more information, visit www. UrbanAir.com.
Unleashed Brands currently includes portfolio brands Urban Air, Snapology, The Little Gym, XP League, Class 101, and Premier Martial Arts and was founded to curate and grow a portfolio of the most innovative and profitable brands that help kids learn, play, and grow. Over the last 10 years, the team at Unleashed Brands has built a proven platform and know-how for scaling businesses focused on serving families. Its mission is to impact the lives of every kid by providing fun, engaging, and inspiring experiences that help them become who they are destined to be.
Own a highly profitable business that impacts lives in your community by jumping into action as an Urban Air franchisee owner.
In this story
This story was originally published in Franchising.com on April 12, 2024. Burnaze summarizes and links to the original reporting.
Read the full story at Franchising.comLiked this? Get the week's franchise news, explained
- Sunday 8 AM ET weekly + a monthly deep dive
- Sections picked for the industries you follow
- Every claim linked to its source. Free.
