JAN-PRO uses Facebook to attract franchisees in Tennessee

Tim Burton, a JAN-PRO regional master franchisee of the Chattanooga area, is tasked with recruiting unit franchisees and helping them become successful entrepreneurs. As a previous owner of a janitorial company, Burton has the industry knowledge and business experience that make him the right man for the job. In the past year and a half alone, Burton has helped the brand open 15 new Chattanooga locations.

Clearly, his recruiting techniques are working. The JAN-PRO team uses both traditional recruiting practices and more modern strategies, like social media. Since beginning his recruitment efforts on Facebook, Burton has helped many people, like Traci Stanley, change careers and become successful entrepreneurs.

Stanley was a hairstylist for 26 years but decided that she wanted to do something different. She connected with Jan-Pro on Facebook, and after 5 weeks of training, she was running her own location. Her business is now thriving, and she appreciates that JAN-PRO’s corporate team helps her grow her business."

That's the wonderful thing—once you complete all of what you need to do to start your business, they advertise for you and get you customers," Stanley said. "All you really have to do is show up. Really, it's what you want to make out of it."