TL;DR
HOTWORX has reached 800 studios, with the 800th location opening in Salem, NH, owned by Phillip and Michelle Sundman. The milestone marks the growth of the infrared fitness movement, with hundreds of franchisees and thousands of members.
“Reaching 800 studios is a moment that really makes us stop and appreciate how far this brand has come,” said Stephen Smith, Founder and CEO of HOTWORX. “This isn’t just about a number, it’s about hundreds of franchisees who believed in our concept and thousands of members who show up every day because they feel the difference infrared training makes. We’re proud of this milestone, and even more excited for what’s ahead.”
The 800th HOTWORX studio in Salem, NH, is owned by Phillip and Michelle Sundman, longtime locals with deep roots in their hometown. The Sundmans are passionate about bringing an innovative fitness option to the community and helping residents discover the impact infrared training can have on their health and wellness.
“We’re honored to be part of this incredible milestone for HOTWORX,” said Michelle. “This brand has transformed how people think about working out, and we’re thrilled to bring this innovative approach to Salem. We can’t wait to help our members unlock the power of infrared training and see real results.”
In this story
This story was originally published in Franchising.com on December 3, 2025. Burnaze summarizes and links to the original reporting.
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