TL;DR
Irish Beef, a Tucson area multi-unit franchisee, is bringing Arby's new restaurant design and menu to the Arizona market. The new design features an open kitchen layout and a more upscale dining room.
Tucson area multi-unit franchisee, Irish Beef, is bringing the brand’s new restaurant design and spiffed up menu to town.
Arby’s new ‘Inspire Design’ concept features an open kitchen layout that allows guests to customize their order and see their food being prepared. The new restaurant also offers a new menu and a more upscale and contemporary dining room.
The Tucson market is part of Arby’s national push to reinvent itself by diversifying the menu and updating the interiors to more closely align with a fast-casual restaurant rather than a typical fast-food joint.
Irish Beef has been in the process of remodeling its 8 existing Arby’s locations in addition to building the new store.
“If you haven’t visited an Arby’s recently you should come back to experience the updated restaurant and menu,” said Jami Salyers, director of operations for Irish Beef. “The new Arby’s is a place where friends, families, and all guests will want to hang out and enjoy a menu that has something for everyone.”
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In this story
This story was originally published by Kerry Pipes in Franchising.com on July 4, 2018. Burnaze summarizes and links to the original reporting.
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