QSR Magazine: White Castle Expecting 25,000 People on Valentine’s Day

Harold and Kumar are not the only ones who will travel far and wide for White Castle. According to a recent QSR Magazine article, White Castle expects 25,000 Americans to join in on the Valentine’s Day dinner tradition for its 26th year.

Once a year, the company breaks out the white table cloths and welcomes fans that arrive in stretch limos, evening gowns and even tuxedos to build up excitement for the occasion. The menu features different items such as Surf & Turf Sliders, a chocolate fudge dipped brownie and cheesecake on a stick to celebrate the big night.

“The magic happens. It’s hard to quantify or calibrate or catch all of it,” says Jamie Richardson, White Castle vice president. “But it really encourages people to have a great time and share their love of the Castle as they share their love for one another.”