TL;DR
Regymen Fitness co-founder Edward Navan discusses his strategy for balancing competition and creating his own path in the fitness industry. Navan's goal is to stay ahead of competitors instead of chasing them.
Club Industry— For its bi-monthly “Follow the Fitness Leaders” series, Club Industry consulted REGYMEN Fitness co-founder Edward Navan on how best to ‘shop’ competing concepts in the fitness industry. His answer? Establish the line between focusing on your competition and creating your own path. In the Q&A, Navan unveils his strategy to balance the two after working in the industry for over 15 years.
“I attend as many shows and events as possible to see and hear all that is happening in the boutique sector, big-box sector and with technology,” Navan told Club Industry. “More than anything else, my team is always trying out new ideas in both programming and operations, and we never stop pushing that envelope forward.”
The boutique fitness studio's ultimate goal is to stay ahead of their competitors instead of chasing them, Navan said.
In this story
This story was originally published in 1851 Franchise on October 11, 2019. Burnaze summarizes and links to the original reporting.
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