TL;DR
Coolgreens partners with Interplan to develop an innovative new prototype design that can adapt to market conditions and expand or contract in size. The new prototype allows franchisees to choose a space ranging from 1,000 to 2,200-square-feet.
Coolgreens’ new base prototype utilizes a consistent kitchen design but allows franchisees to flex the space in the front of house as needed. Compared to its current 2,000-square-foot model, the adaptable prototype allows franchisees to choose a space ranging from 1,000 to 2,200-square-feet, as well as elements such as a drive-thru and/or dine-in seating.
“We are very excited that the Coolgreens team chose us to bring their design to life,” said Interplan Managing Director Patrick Ringlever. “2020 completely changed the game for restaurant needs, so having a flexible prototype that allows the ability to take advantage of second-generation space will be incredibly valuable. We look forward to helping Coolgreens implement this innovative plan that will fit different footprints.”
“At Coolgreens, we believe that it’s essential to be nimble and able to pivot where necessary to meet the needs of the market,” said Coolgreens CEO Robert Lee. “Our team developed a more efficient store design last year, and with Interplan’s help, now we have the ability to take advantage of a much broader array of space opportunities. This gives our franchisees a competitive advantage because now they will be able to locate and secure different retail spaces that were not previously possible.”
In this story
This story was originally published in Franchising.com on March 4, 2021. Burnaze summarizes and links to the original reporting.
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