TL;DR
Zaxby's has appointed Joel Bulger as its marketing chief, bringing industry experience from brands like Johnny Rockets and Wendy's. Bulger will help with Zaxby's marketing, social and digital strategies.
Zaxby's has announced a change in the leadership team. According to a recent article in Nation's Restaurant News , the brand has appointed industry veteran Joel Bulger to the role of marketing chief.
Prior to accepting this role, Bulger served as the chief marketing executive for Johnny Rockets. His work history also includes names such as Wendy’s, Church’s Chicken and Moe’s Southwest Grill. He will use the skills acquired at these positions to help with Zaxby's marketing, social and digital strategies.
"I’m excited to join the Zaxby’s family. Even when I lived on the west coast, I remained a fan. It’s an amazing brand with a history of quality, culture and growth,” said Bulger.
In this story
This story was originally published in 1851 Franchise on April 25, 2018. Burnaze summarizes and links to the original reporting.
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