How The Elements Massage Brand Helps Prospective Franchisees Secure Financing

Elements Massage brand helps prospective franchisees secure financing through a robust support system, strong unit-level economics, and same-store sale increases.

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How The Elements Massage Brand Helps Prospective Franchisees Secure Financing

Founded on a passion for changing lives and providing excellent service to its customers, the Elements Massage® brand is one of the health and wellness concepts managed by WellBiz Brands, Inc. The WellBiz Brands’ portfolio consists of three health and wellness-focused brands: the Elements Massage, Fitness Together® and the Amazing Lash Studio® brands —all led by a seasoned and passionate executive team.

**Since being founded in 2006, the Elements Massage brand has distinguished itself as a dominant player in the massage therapy industry, with strong unit-level economics and same-store sale increases across the system over the past decade. While other concepts have spread themselves thin with various services, the Elements Massage brand’s massage-only model helps drive revenue through a membership-based offering that affords clients a discounted membership rate on massage therapy sessions. Highly trained massage therapists create an open dialogue with clients and empower them to request adjustments throughout their massage session.

Financing support

—. This approach goes beyond just customer satisfaction. The brand prioritizes franchisee wellness, too, helping owners focus on growing their businesses, including providing an in-depth system to help secure financing.

“In general, franchise brands with more than 100 units show lenders a strong proof of concept, especially when they are successful in several areas,” says Allison Galvan, Franchise Development Manager for WellBiz Brands, Inc. “The Elements Massage system extends coast to coast covering over 34 states with over 250 studios nationwide. Not only do we have the leadership experience to help, but the brand’s national footprint helps ensure that the concept has the credibility needed when it comes to finding financing.”

According to Galvan, the brand has researched many financial companies to help support franchisees and any financing needs they may have. Since each financing scenario has its own nuances, from individual 401k rollovers to multi-brand franchisees that want to refinance their current concept, the Elements Massage team offers in-depth consultation with each prospect.

One of the Elements Massage brand’s top lenders is Apple Pie Capital, Inc.. “They are very hands-on when it comes to working with franchisees,” said Galvan. “Apple Pie Capital has their own fund that they loan to franchisees as well as an array of financial solutions and custom programs. The firm is familiar with the Elements Massage business model, and they’ve assisted multiple owners, from single unit to multi-unit, so they are able to ensure that each franchisee thrives with the right financial solutions.”

Although Apple Pie Capital is one of the brand’s number one lenders, the brand also works with several other companies that have in in-depth experience in helping Elements Massage franchisees in securing financing from SBA loans to conventional loans

Lender partnerships

“From a legal and financial standpoint, it is important to work with lenders who are professionals in franchising, as they understand the standard language or questions that often come up,” said Galvan. “The Elements Massage brand has clear avenues established for franchisees to best evaluate their ideal path for securing financing. Everyone’s financial situation is different, so we introduce them to lenders who can leverage other aspects of their portfolio to create the best plan for them.”

Since WellBiz Brands has the power of over 600 units across its three brands, the Elements Massage team is able to leverage the powerful support infrastructure for much more than just financing. The Elements Massage brand is one of the company’s longest-standing concepts thanks to “the WellBiz advantage,” which includes support in marketing, recruitment, training, operations and, especially, real estate selection.

“For every aspect of the franchisee journey, we’re able to offer best-in-class support, from inquiry to opening” said Matt Stanton, Chief Development Officer of WellBiz Brands, Inc. “In terms of real estate selection, we have a dedicated team in-house and a national broker network. We have an exceptional training team and marketing strategy to help ensure that studio owners have an easy ramp up to grand opening, and an operations team to support them once they are open. Overall, it is a comprehensive package of support.”

An in-demand offering, streamlined model and exceptional franchisee support combine to offer Elements Massage franchisees the perfect investment opportunity. Now, with a strategic growth plan well underway, the time has never been better to join the brand.

With a single-unit investment range between $239,210 and $491,350, the Elements Massage® franchise was* recently named one of the Top 10 Best Franchises to Buy in the medium investment category by Forbes® magazine. To learn more, visit ***

***This information is not intended as an offer to sell, or the solicitation of an offer to buy, a franchise. It is for information purposes only. Currently, the following states regulate the offer and sale of franchises: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Rhode Island, South Dakota, Virginia, Washington, and Wisconsin.

If you are a resident of one of these states, we will not offer you a franchise unless and until we have complied with applicable pre-sale registration and disclosure requirements in your jurisdiction. MN File No. F-5517.

THESE FRANCHISES HAVE BEEN REGISTERED UNDER THE FRANCHISE INVESTMENT LAW OF THE STATE OF CALIFORNIA. SUCH REGISTRATION DOES NOT CONSTITUTE APPROVAL, RECOMMENDATION OR ENDORSEMENT BY THE COMMISSIONER OF CORPORATIONS NOR A FINDING BY THE COMMISSIONER THAT THE INFORMATION PROVIDED HEREIN IS TRUE, COMPLETE AND NOT MISLEADING. Each Elements Massage® studio is independently owned and operated.

This story was originally published in 1851 Franchise on July 9, 2020. Burnaze summarizes and links to the original reporting.

Read the full story at 1851 Franchise

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