QSR Magazine: Penn Station Launches New App and Loyalty Program

Penn Station East Coast Subs launched a new mobile app and loyalty program, offering customers a photo booth, messaging center, and rewards program.

Read the original at 1851 Franchise
QSR Magazine: Penn Station Launches New App and Loyalty Program

TL;DR

Penn Station East Coast Subs has launched a new mobile app with a photo booth, messaging center, and rewards program. The app allows customers to earn rewards, called 'lemons', which can be redeemed for menu items.

Penn Station East Coast Subs has unveiled a new mobile app. According to a recent article by QSR Magazine, the Cincinnati-based franchise's new online platform includes a photo booth with branded filters for sharing on social media, a messaging and promotions center and functionality to easily save and access past orders. In addition, the updated loyalty program allows customers to earn one “lemon” per dollar they spend. Lemons can then be redeemed for menu items such as grilled sandwiches, hand-cut fries or fresh-squeezed lemonade.

QSR quotes Penn Station President Craig Dunaway as saying, “We are continuing to fine-tune our app by adding new features that customers want. This is the biggest change to the app since we added online ordering, and we’re excited for customers to try it out.”

In this story

This story was originally published in 1851 Franchise on February 20, 2019. Burnaze summarizes and links to the original reporting.

Read the full story at 1851 Franchise

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