
Red Bull Wants In on the Fitness Racing Boom
Red Bull is deepening its engagement with fitness competitions, launching its own race across Malaysia, Myanmar, Indonesia and Thailand.
Amped Fitness is a company in Burnaze's franchise knowledge graph, mentioned since 2023. 27 stories link here, each summarized from the original publisher. Filed under Fitness / Boutique fitness.

Red Bull is deepening its engagement with fitness competitions, launching its own race across Malaysia, Myanmar, Indonesia and Thailand.

Princeton Equity Group raised $1.3 billion in a recent round of funding, the money will enhance its capabilities to invest in multi-location businesses, including franchisors.

LA Fitness opens 200 Pilates studios across US and Canada.

Crunch franchisee Fit Fusion will open four Crunch 3.0 clubs in the Denver area, which will include the operator’s new boutique-style Reform Pilates concept

The HVLP gym operator is launching a new flagship location in Texas featuring eight themed spaces, signaling a shift toward boutique-style experiences within the value segment.

The high-value gym chain is partnering with the beverage giant to create immersive in-club brand activations and member experiences across its nationwide locations.

The low-price gym operator will search for social media content creators — with follower counts big and small — that can elevate its brand messaging Amped Fitness has launched the

Amped Fitness is a fitness center concept that blends traditional gym equipment with group training, specialized workout zones and an experience-driven club environment designed to attract a wide range of members.

Crunch Fitness is going all in on the world’s most popular boutique fitness modality.

The Pilates boom has been well-documented , but what’s coming next may be even bigger, as high-value, low-price gym (HVLP) and big-box operators are mapping out their own Pilates strategies,…

Total Fitness white paper finds gyms exclude most women due to environment and equipment

KidStrong, a leading franchisor and operator of science-based kids training programs, has received a strategic investment from Princeton Equity Group as the private equity firm pushes deeper into the fitness and wellness industry.

Life Fitness / Hammer Strength and Merrithew are joining forces to bring premium Pilates equipment to more operators across the United States.

Life Time aims to lead in reformer Pilates with new studios

Another big-box gym operator is getting in on the Pilates wave, as Amped Fitness is introducing a reformer-based modality to its new location in Columbus, Ohio.

Amped Fitness’ rapid growth just got a major boost, scoring a strategic investment from Princeton Equity Group, which focuses on franchise and multi-location businesses.

Bonside, a New York-based fintech firm serving brick-and-mortar businesses whose portfolio includes Natural Pilates, Y7, Wundabar, F45 Training, Amped Fitness and Evolve Med Spa, has formed a $100 million strategic partn

Amped Fitness is making its Houston debut with two new locations slated to open this summer—bringing its signature “amped up” aesthetic and vibes with content creator-friendly spaces, mood lighting and amenities.

Amped Fitness is gearing up to open its first Georgia gym this summer, bringing its amenity-rich fitness franchise to the former Big Lots space on Sidney Simons Blvd.

A premium gym experience doesn’t always have to mean a hefty membership price.

Gen Z supports gender-segregated gym spaces, with 57% in favor.

Amped Fitness, an amenity-reach high-value, low-price (HVLP) gym chain, is opening a West Palm Beach location this month with a premium feel that honors the vibrant arts scene for which the Florida city is known.

Amped Fitness is arriving in the Lone Star State, set to open its first Texas location, in the Dallas-Fort Worth metro area, later this year.

Amped Fitness, a Florida-based gym chain, is touting that its ample fitness amenities and offerings align with 2024’s top health and wellness trends.