Crunch

When Mike Goodsell talks about how Fit Fusion picks its next market, he starts with a number: 87.

CR Fitness, a franchisee that operates 98 Crunch Fitness gyms, has signed a deal to open 25 Yoga Joint studios, 24 of them in Florida and one in Dallas.

With Crunch Select, the low-price gym giant keeps its affordable format unchanged while building out a separate premium one — it could be an early look at how other HVLP players adapt to a crowded market

Multi-unit gym operators are being urged to bridge the 'execution gap' by utilizing existing member data to trigger immediate, automated engagement actions.

Planet Fitness has over 2,700 locations worldwide, offering a proven fitness concept with low prices and a welcoming atmosphere for franchisees.

CR Fitness to open 20 clubs in Phoenix by 2027

The low-price gym brand’s new Studio Pilates class features 45-minute sessions on NordicTrack’s new reformers Vasa Fitness is hopping on the Pilates wave, bringing its own reformer

The acquisition of 22 locations from Harman Fitness makes Fitness Ventures the largest franchisee in the Crunch system, bringing its total portfolio to 115 gyms across 30 states.

Enterprise fitness brands are leveraging standardized construction and design to reduce development timelines from eight months down to 20 weeks for faster market penetration.

The top Crunch franchisee plans to nearly double its portfolio through lease deals, acquisitions and operator partnerships, building on a 16-club base across key U.S.

Social fitness is proving to be one of the most effective strategies to boost engagement, cultivating in-person experiences that attach positive memories to certain brands.

Daxko is helping fitness operators join the growing gym-as-a-clinic movement.

For decades, fitness operators have prioritized programming, coaching and equipment.

Franchise marketing has never been more complex or more critical.

As Americans tighten their wallets amid economic concerns, they’re embracing budget-friendly gyms more than ever before.

Life Time aims to lead in reformer Pilates with new studios

Another big-box gym operator is getting in on the Pilates wave, as Amped Fitness is introducing a reformer-based modality to its new location in Columbus, Ohio.

Fitness World Canada, one of the country’s leading low-price gym operators, is pouring $50 million into accelerating its growth, including launching its first-ever franchise program.

Strength-focused interval training brand Sweat440 announced a landmark franchise development deal to open 30 new locations across Southern California, maintaining its expansion momentum.

CR Fitness Holdings gives away 1.6 million personal training sessions.

Fitness industry vets share M&A insights at ATN Innovation Summit 2025

Fitness Factory Health Club is a full-service gym franchise with over two decades of experience delivering high-quality fitness experiences in the Northeast.

High-value, low-price (HVLP) gym chains are poised for continued growth, fueling a wave of consolidation that could see mid-tier gyms and smaller mom-and-pop operators get swallowed up, analysts predict.

CR Fitness Holdings, one of Crunch’s fastest-growing franchise groups that plan to operate 100 locations nationwide by 2026, is set to open its 75th gym in Colleyville, Texas, on April 10 at 5 a.m.