Crunch Fitness Clubs Can Add Freemotion Equipment in New Deal
Crunch Fitness adds Freemotion as vendor for 3.5 million members.
· Athletech News· March 16, 2026
Company
iFIT
iFIT is a company in Burnaze's franchise knowledge graph, mentioned since 2023. 9 stories link here, each summarized from the original publisher.
Pilates and the 2026 Equipment Forecast: The Rise of Intelligent, Integrated Movement
Pilates existed for decades at the intersection of strength, stability and mindfulness, becoming a quiet constant in the world of movement.
· Athletech News· December 9, 2025
YogaSix Scales Up As Yoga Participation Grows
YogaSix scales up as largest franchised yoga brand in the US
· Athletech News· June 23, 2025
iFIT Takes AI Coach Global, Launching in 19 Countries
iFIT launches AI Coach in 19 countries for personalized fitness
· Athletech News· June 2, 2025
iFIT Acquires Reform RX, Enters Connected Pilates Market
iFIT is making a move into connected Pilates with the acquisition of Reform RX, a high-end reformer brand known for its commercial and at-home equipment modeled after a Formula 1 race car.
· Athletech News· May 20, 2025
Race to the Finish: iFIT Integrates Ergatta’s Gamified Content
iFIT is elevating its personalized fitness platform by partnering with cardio gaming content leader Ergatta, integrating a gamified, immersive virtual racing experience into its NordicTrack and ProForm equipment, giving
· Athletech News· March 17, 2025
iFIT Adds C-Suite Execs as AI Coach Launch Nears
iFIT hires Mark Phillips and Bart Muller as C-suite execs.
· Athletech News· April 2, 2024
Top Fitness Equipment Makers Change With the Times
Four leading fitness equipment companies share their products and predictions for gym evolution.
· Athletech News· February 12, 2024
Freemotion, Orangetheory Create a Heart Rate Zone Training Classic
Freemotion and Orangetheory partner on heart rate zone training treadmill
· Athletech News· December 6, 2023