Jersey Mike's — page 4

Jersey Mike's is a company in Burnaze's franchise knowledge graph, mentioned since 2015. 408 stories link here, each summarized from the original publisher. * Jersey Mike's is shifting its advertising strategy to turn name recognition into sales, with a focus on digital marketing and targeting younger consumers, women, and Hispanic guests, resulting in systemwide sales rising 11% to $1.2 billion [[2026-10-29 Jersey Mike’s Wants More Than Name Recognition (e246b1)]]. * The company increased its digital marketing spend to 20% and saw a 3% increase in same-store sales in the third quarter, driven by transactions, with digital sales also increasing 100 basis points year-over-year to 43% [[2026-10-28 Jersey Mike's took to social media to reach younger diners. And it's working (47df81)]]. * Jersey Mike's investments in digital marketing have increased digital sales to 43% of total revenue, with same-store sales growing 3% in the third quarter, and the company has added 80 new units and plans to expand into more international markets [[2026-10-28 Jersey Mike's investments in digital marketing are paying off (3d328e)]]. * Jersey Mike's is focusing on value, adding a value bundle to its menu for a limited time, offering a mini cold sub and a bag of chips for $7.99, to attract Gen Z and younger consumers [[2026-10-19 Jersey Mike’s is focusing on value. Is that the right call (0fa2e0)]]. * The chain aims to reach an average unit volume of over $2 million, up from the current $1.4 million, through digital growth and other strategies, including increasing its digital sales mix to 60-70% and expanding its catering business [[2026-09-11 How Jersey Mike's plans to exceed a $2M average unit volume (606534)]]. * Jersey Mike's reported a 10% increase in systemwide sales and 2.3% same-store sales growth, with plans to expand to 7,500 locations in the US and 15,000 worldwide, and has opened 83 new stores in the second quarter [[2026-09-09 4 key numbers shed light on Jersey Mike’s strategy (cfcad3)]]. * The company is shifting its marketing strategy towards digital channels and social media to attract younger consumers and increase transaction frequency, with a 22% increase in loyalty registrations year to date [[2026-09-09 Jersey Mike’s turns to digital media to reach broader audience (a8ccb1)]]. * Jersey Mike's has a goal of $2 million in average sales per store and plans to expand to 15,000 locations worldwide, doubling its domestic units and pushing into international markets [[2026-09-14 Jersey Mike’s Just Held Its First Earnings Call and Revealed the Magic Number Th (e2580d)]]. Filed under Restaurants / Sandwich & sub.

Also known as Jersey Mike's Franchise Systems LLC, Jersey Mikes

⛫ Jersey Mike's IPO Incoming

⛫ Jersey Mike's IPO Incoming

Jersey Mike's is officially on the verge of going public - after filing their registration statement with the SEC on Thursday.

Jersey Mike’s IPO, summer hiring, Vegas dining

Jersey Mike’s IPO, summer hiring, Vegas dining

Jersey Mike’s has filed for a $100 million IPO following its acquisition by Blackstone, potentially marking one of the largest public offerings in restaurant history.

Jersey Mike’s makes its IPO official

Jersey Mike’s makes its IPO official

The fast-casual sandwich giant has filed for a $100 million initial public offering, marking a major transition following its acquisition by Blackstone.

Jersey Mike’s files for IPO

Jersey Mike’s files for IPO

The sandwich giant officially files for an initial public offering following a majority stake acquisition by Blackstone and significant multi-year sales growth.

Jersey Mike’s Tops Chick-fil-A in 2026 ACSI Rankings

Jersey Mike’s Tops Chick-fil-A in 2026 ACSI Rankings

According to the 2026 American Customer Satisfaction Index (ACSI), Jersey Mike’s has overtaken Chick-fil-A as the highest-rated major quick-service restaurant (QSR) brand in customer satisfaction, ending Chick-fil-A’s 11-year streak at the top.

Operators Need to Focus on the Fundamentals

Operators Need to Focus on the Fundamentals

A recent ACSI study highlights how rising menu prices are driving QSR diners toward convenience stores and supermarkets, forcing operators to refocus on perceived value.

Dog Haus Names Chris Rigassio President

Dog Haus Names Chris Rigassio President

The fast-casual brand has tapped Chris Rigassio, a seasoned multi-unit franchisee of Jersey Mike's and Wingstop, to oversee its national area director system and development initiatives.

Jersey Mike's overtakes Chick-fil-A in one key area

Jersey Mike's overtakes Chick-fil-A in one key area

This week’s episode of the Restaurant Business podcast The Week in Restaurants looks at Jersey Mike’s, which recently took the top spot among fast-food chains in the recent American Customer…

⛫ Sandwiches & Growth

⛫ Sandwiches & Growth

To Empire Builders, Apologies for the late send here! A summer weekend filled with a Knicks championship, World Cup festivities, and friends wedding celebrations kept me plenty bus