
Two of 3 Franchisors Fail the Mystery Shopping Phone Inquiry Test
Two-thirds of franchisors fail the mystery shopping phone inquiry test, indicating a need for improvement in lead generation and candidate selection.
Twitter is a company in Burnaze's franchise knowledge graph, mentioned since 2015. 837 stories link here, each summarized from the original publisher. * Twitter is set to be banned on January 19 under the Protecting Americans from Foreign Adversary Controlled Applications Act [[2025-01-14 TikTok Is Set To Be Banned on Jan. 19]] * AFMR's 2023 Annual Franchise Marketing Report shows that 98% of franchises use social media for marketing, with Facebook and Instagram being the top channels [[2024-07-09 Marketing Byte AFMR Highlights How Franchises Use Social Media for Advertising and Marketing]] * A Numerator survey found that 31% of US adult consumers use TikTok, and 41% of users would be somewhat or very upset if the app is banned [[2025-01-14 TikTok Is Set To Be Banned on Jan. 19]] * Wienerschnitzel has secured the #1 spot on Entrepreneur's Franchise 500 list for the seventh consecutive year [[2024-02-01 Wienerschnitzel Secures 1 Spot on Entrepreneur’s Franchise 500 for 7th Consecutive Year]] * Hungry Howie's ended its 2023 fiscal year with development growth and plans to build on momentum in 2024 [[2024-01-11 Hungry Howie’s Ends 2023 Fiscal Year Poised for Growth]] * AT&T has a long history of innovation and connecting people across the United States [[2024-02-25 AT&T Shares Letter About Resolved Network Outage]] * Stratolaunch completed a successful second captive carry flight with the Talon-A hypersonic vehicle, TA-1 [[2024-02-25 Stratolaunch's Second Captive Carry Flight with TA-1 Test Vehicle]]

Two-thirds of franchisors fail the mystery shopping phone inquiry test, indicating a need for improvement in lead generation and candidate selection.
Golden Chick tests plant-based tenders with Beyond Meat starting this fall, offering a new menu option for plant-based eaters in select Dallas-Fort Worth locations.

The 2021 Annual Franchise Marketing Report (AFMR) provides franchise consumer marketers with data and analysis to benchmark their performance and improve marketing efforts.
With sales soaring, franchise extends limited-time promotion for the first time in company history
We are thrilled to bring aboard new team members and promote from within to put their expertise and knowledge to use for the continued expansion of the Golden Chick brand.

McDonald's creates limited-edition NFTs to celebrate the 40th anniversary of the McRib, a popular menu item.

Wayback Burgers will donate 10% of sales to the Tunnel to Towers Foundation on Veterans Day, supporting local veterans.

Social media marketing predictions for 2022 include continued growth in importance, with a focus on Covid-19 recovery and digital consumer marketing complexity.
7-Eleven, Paqui, and Liquid Death collaborate on the ONE SLICE CHALLENGE, a spicy food challenge at participating 7-Eleven stores.
Western-themed quick-service chain Roy Rogers expands into the Greater Cincinnati area with 10 new locations over the next six years.
McDonald’s serves up free Thank You Meals to educators nationwide, celebrating the educators in their lives who inspire and champion the next generation.
Golden Chick is partnering with National Breast Cancer Foundation, Inc. to donate $.50 for every Boneless Wing Combo meal sold during Breast Cancer Awareness Month.

Wayback Burgers releases two fall-inspired limited-time offers: the Bourbon Bacon Burger and the Pumpkin Caramel Shake
Baskin-Robbins introduced a Spooky Season lineup, featuring a Trick OREO Treat flavor and a Zombie Unicorn Cake.

A guide for retailers on how to increase profit margins, including selectively raising prices and improving the shopping experience.
Panera celebrates National Coffee Day with a promotion offering free coffee to parents and caregivers.
Kolache Factory is offering free coffee to celebrate National Coffee Day, with CEO Dawn Nielsen expressing enthusiasm for showing customers love and appreciation.
Chili's is offering customized, Chilified mums and matching mums or garters for homecoming season, with a chance to win a free set for 25 lucky winners.

Wayback Burgers celebrates National Cheeseburger Day with a 'Cheeseburger Hall of Fame' and a Buy One, Get One Free deal.
“Our UMD Stamp Advisory Board, comprised of students, faculty, staff, and alumni, reviews and decides what concepts will be on campus,” says Joe Mullineaux, Senior Associate Director at University of Maryland, College Park.

Bruster's Real Ice Cream hosted a national ice cream contest, Sweet Celebrations, and awarded five winners free ice cream for a year.

Taco John's has announced its first-ever roster of student-athlete ambassadors, featuring athletes with the name John.
MOOYAH Burgers, Fries & Shakes has partnered with Agency Habitat to shake up its social media presence and bring its Seriously Fun brand to life.

The most desirable franchises to invest in may soon become those with attentive and prompt methods to address online complaints.