Catherine Tan-Gillespie

KFC will replace Pepsi with Coca-Cola products at 3,700 U.S. restaurants, marking the end of a 41-year supplier relationship.

KFC's decision to replace Pepsi with Coca-Cola beverage products across its U.S.

The fried chicken chain — once owned by Pepsi — will shift beverage providers as part of a broader overhaul of its menu and operations.

On September 27, the legacy brand will unveil its newest restaurant concept in McKinney, Texas.

KFC tests breakfast and table service at new Open House restaurant

Yum Brands focuses on Taco Bell, KFC, and Habit Burger

KFC unveils innovation plan with new menu items and 34,000 restaurant remodels

This summer the chain opens a completely reimagined restaurant in Texas to test what the brand’s next decade looks like.

- Quick Service - Marketing & Branding - News KFC brings its Supergirl collaboration on the road The fast-food chicken chain's Intergalactic Rest Stop Tour includes free meals, giv

Restaurant chains launch movie-themed promotions, like Burger King's SpongeBob Menu.

KFC U.S. likes what it sees from its spinoff concept Saucy so much that it continues to expand the fledgling brand into new markets, including outside of Florida for the first time since its debut in late 2024.

Chicken franchises remain one of the most competitive and dynamic segments of the restaurant industry.

KFC U.S. reports three consecutive quarters of positive same-store sales under new president Catherine Tan-Gillespie

- Quick Service - Food Trends - Marketing & Branding - News KFC launches a 5 for $5 Tenders deal The fast-food chicken chain is also bringing back its fried pickles due to consumer

KFC CEO Scott Mezvinsky plans to modernize the brand with new sauces and menu items.

The fried chicken chain is expanding its value strategy by offering different $10 bucket deals every day of the workweek.

The chicken giant is capitalizing on Met Gala buzz by partnering with The Mark Hotel to provide luxury chicken and caviar drops for high-profile attendees.

Restaurant executives are re-evaluating the definition of consumer value, shifting focus from low price points to a holistic experience to maintain long-term brand loyalty.

Yum Brands' chains share value marketing strategies, led by Taco Bell's success.

Habit Burger & Grill executives leveraged the expertise of sister brand Taco Bell to refine its value platform and improve customer engagement strategies.

The fast-food chicken chain this week debuted “Finger Lickin’ Machine,” a full-fledged single rolling across social feeds and streaming platforms like Spotify.

First introduced in the late 1990s, Original Honey BBQ quickly became a cult classic thanks to its perfect balance of sweet and smoky flavor that made KFC chicken even more finger lickin’ good ®.

PLANO, Texas, Sept. 15, 2025 // PRNewswire // -- KFC U.S. today announced Melissa Cash has been named Chief Marketing Officer, effective Sept.

KFC brings back Potato Wedges and Hot & Spicy Wings