Drew Filipski — page 2

Krispy Krunchy Chicken provides a frame of reference for convenience store operators evaluating the labor and complexity of hot food programs.

Slim Chickens discusses what makes a franchise built to last

QSR brands are shifting from vanity marketing metrics toward data-driven technology to prove real-world traffic and margin improvements in a high-cost environment.

Beverage programs are becoming primary margin drivers for quick-service brands due to high repeatability and lower commodity risk compared to food.

Restaurant brands like CAVA, Marco’s Pizza, and Church’s Texas Chicken are leveraging operational improvements and digital expansion to protect margins amid rising costs.

Operators are pivoting toward 'micro-occasions' and small, spontaneous rewards to drive incremental traffic outside of traditional lunch and dinner hours.