Eddy Goldberg — page 15

The omicron variant spoils plans for a return to normalcy, causing decision fatigue and disrupting daily life.

Highlights from the 2022 Annual Franchise Development Report (AFDR) were unveiled at the Franchise Leadership & Development Conference (FLDC) in October.

Article discusses the 3rd Annual Franchise Marketing Report, focusing on mystery shopping.

A report from Ascend2 provides insights into marketing technology, including the primary marketing channel, number of employees, and budget dedicated to martech.

Welcome back to our monthly news roundup for franchise consumer marketers.

Service brands, including Blo Blow Dry Bar and Christian Brothers Automotive, continue to grow as 2021 draws to a close.

Welcome back to our monthly franchise news roundup. Here comes 2022 and the holiday season.

The 2022 Annual Franchise Development Report (AFDR) highlighted recruitment budgets and strategies of franchisors, providing insights into the industry.

9Round has finalized an expansion deal in South Korea and renewed its agreement in the Middle East, calling for 200 new locations over the next several years.

Bill Edwards' Global Business Newsletter covers international franchise development, global employment issues, and economic trends, with updates on vaccination rates and company news.

WhiteSpace Partners releases a 35-page white paper on European restaurant franchising.

Consumers read reviews consistently, influencing 88% of local business discoveries.

The 2021 Annual Franchise Marketing Report highlighted the importance of loyalty programs for franchise marketers.

Service brands continue to grow in various sectors, with companies like 9Round, Aqua-Tots Swim Schools, and Brightway Insurance expanding their presence.

Interest in service brand franchises continues to grow, especially for non-brick-and-mortar service brands, as traditionally “recession resistant” service brands such as hair care and gyms were forced to shut their doors for weeks or months at a time.

Franchise consumer marketers face challenges in the holiday season, including supply chain shortages and increased consumer spending.

The 2021 Annual Franchise Marketing Report provides franchise consumer marketers with data and analysis to benchmark their performance against other franchise brands and industry sectors.

Wendy's opens its 1,000th international restaurant in Croydon, south of London, and plans further expansion.

Subway signs a 10-year, 2,000-unit master franchise agreement with Everstone Group to expand its presence in India, Sri Lanka, and Bangladesh.

A monthly franchise news roundup from November 2021 discusses various industry trends and developments.

The 2021 Annual Franchise Marketing Report (AFMR) provides franchise consumer marketers with data and analysis to benchmark their performance and improve marketing efforts.

Service brands such as 1-800-Plumber +Air and Access Garage Doors have announced new deals and growth nationwide during the pandemic.

Social media marketing predictions for 2022 include continued growth in importance, with a focus on Covid-19 recovery and digital consumer marketing complexity.

Franchise consumer marketers face challenges and opportunities in the post-pandemic era, with marketers adapting to changing consumer demands and preferences.