
Good (and Other) News! – January 2021
Welcome to 2021’s first “Good News” roundup, featuring business growth and change, as well as how businesses are coping with the coronavirus.
Eddy Goldberg is a person in Burnaze's franchise knowledge graph, mentioned since 2016. 785 stories link here, each summarized from the original publisher. * (No verifiable information about Eddy Goldberg is present in the provided sources.)

Welcome to 2021’s first “Good News” roundup, featuring business growth and change, as well as how businesses are coping with the coronavirus.

A roundup of consumer marketing news and trends for the coming year, including the impact of COVID-19 on restaurants.

A recent article in the Wall Street Journal highlights seven college courses that entrepreneurs wish they had taken, including classes on marketing, finance, and leadership.

The article discusses various business growth and change stories, as well as how businesses are coping with the coronavirus.

An ebook discusses data-driven advertising trends accelerated by the Covid-19 pandemic.

Marketo’s guide to digital advertising seeks to answer questions on creating a digital ad strategy and targeting ads.

The Consumer Marketing Roundup covers marketing news and trends, technologies, people, and more, including holiday marketing during COVID-19.

The article discusses the challenges of the pandemic and how businesses are coping, including the importance of community involvement and support.

6 Tips for Holiday Marketing on Instagram During Covid, an article providing advice for franchise consumer marketers to adapt to the pandemic.

A consumer marketing roundup includes news on holiday marketing, reopening, and new restaurant openings.

A panel of fast casual leaders shared 10 mistakes to avoid when launching a new brand, including common pitfalls in the industry.

The article discusses business growth and change, as well as how businesses are coping with the coronavirus.

The article discussed the importance of leading by example and maintaining high standards as a leader in the restaurant industry.

Franchisees can lower their marketing costs without affecting sales and customer traffic during the pandemic by leveraging drive-thru services and digital marketing.

CMO hiring during the pandemic is on a record pace, according to executive search firms, but the article does not mention franchising or multi-unit operations specifically.

Franchise leadership during Covid-19 has become more complex, with corporate trainer Dana Brownlee and executive coach offering advice on 7 leadership traits for the post-Covid workplace.

The Franchise Leadership & Growth Conference has gone virtual, taking place from October 13-15, 2020.

Mowbot is a robotic lawn care service that aims to disrupt the $99.5 billion lawn care industry.

The SBA released a FAQ on PPP loan forgiveness, answering questions on general loan forgiveness and payroll costs.

Franchisors, franchisees, and their employees stepped up to give back to their communities, medical workers, first responders, and people who needed a helping hand during the COVID-19 pandemic.

5 global brands' responses to the coronavirus pandemic are featured.

Since this is a marketing newsletter, here's an article called 41 Work-From-Home Tips for Marketing Departments and Advertising Agencies.

SOCi and Localogy release the 2020 Localized Marketing Benchmark Report.

With the massive number of corona-related articles sprouting up like crocuses in northern climes, we thought bringing you some basic consumer marketing information might be a pleasant change.