Eddy Goldberg is a person in Burnaze's franchise knowledge graph, mentioned since 2016. 785 stories link here, each summarized from the original publisher. * (No verifiable information about Eddy Goldberg is present in the provided sources.)
Social media marketing has evolved from the new kid on the block to its more proper place as a part of a brand's overall marketing strategy--a large part that is…
Several franchise brands report strong growth and expansion in 2017, including Ampex, Capriotti's, A&W, Restoration 1, Hampton by Hilton, Freddy's, Salsarita's, and Tropical Smoothie Cafe.
Sandy Webb, a Saladworks franchisee, became a social media marketing wizard, using her background in marketing to promote her locations.
This is the second in a series of highlights from the 2018 Annual Franchise Development Report (AFDR).
Wendy's social media team has more than 2 million Twitter followers, and has been featured in a reddit 'Ask Me Anything' session.
2018 AFDR: 142 franchisors share recruitment budgets and sales strategies
Franchising is experiencing a remarkable growth phase, with a remarkable growth phase in unit count and system-wide revenue, as well as the number of new and emerging brands.
The 2018 AFDR highlights recruitment budgets for franchise sales and recruitment, with an average media budget plan of $3.5 million for 142 franchisors representing 85,734 units.
Golden Corral Franchisee Eric Holm leads effort to serve 20,000 Thanksgiving meals through his non-profit organization, Helpings from the Heart.
Franchising experiences growth in unit count, system-wide revenue, and new emerging brands in 2017.
Six multi-unit operators share their stories of success and overcoming challenges in the franchise industry.
CMOs should not buy technology, but rather leave it to technical managers who understand the technical debt each solution is likely to cause.
Franchising is experiencing a remarkable growth phase, with a remarkable growth phase in unit count and system-wide revenue, as well as the number of new and emerging brands.
Chipotle was soaring along, the envy of many for its rapid growth, committed fan base, and growing reputation as the next big thing.
Virtual reality (VR) is getting more real every day as new uses for it are discovered and tested.
Franchise Leadership Conference starts in one week with Shaquille O’Neal.
Marketers may be missing out on the lucrative Baby Boomer market.
The good news: Despite ongoing external threats to the business model, franchising is experiencing a remarkable growth phase – not only in unit count and system-wide revenue, but also in the number of new and emerging brands.
Franchise brands have stepped up to provide relief for storm victims after Hurricane Harvey, including Aaron's, Dairy Queen, and Pizza Hut.
Marketers are turning to chatbots for customer service, with early adopters including Taco Bell.
Keeping franchise prospects and candidates engaged from first contact through each of the subsequent steps in the sales process is one of the thorniest challenges for franchise development teams.
CMOs should not buy technology, but rather leave it to technical managers who understand the technical debt each solution is likely to cause.
Supply chain management often ranks low on the totem pole for franchise candidates and franchise sales people alike.
Franchising is experiencing a growth phase with increased unit count and system-wide revenue.