Eddy Goldberg — page 9

The February 2023 Franchise Marketing & Leadership Report covers predictions, trends, and studies for franchise consumer marketing leaders.

Service brands continue to expand despite recession predictions, appealing to existing and new franchisees with lower costs and simpler business models.

The 2023 Annual Franchise Development Report highlights the recruitment and development practices of 101 franchisors, representing 21,802 franchised units and 2,044 company-owned units.

Employer-related news and trends cover the suspension of California’s FAST Act, year-end 2022 unemployment rates, and employer-employee relations in 2023.

Captain Obvious Alert: Everyone’s looking for ways to ease their hiring process to cope with the ongoing shortage of qualified employees, whether at the corporate or unit level.

A Forbes article listed the top 10 HR trends for the 2023 workplace, including employee well-being and skills-based hiring.

Service brands continue to expand in early 2023, with various companies opening new locations across the U.S. in all sectors.

Franchise brands such as Dave and Buster’s, Hyatt, IHG, Jan-Pro, McDonald’s, Slim Chickens, The Habit Burger Grill, Twin Peaks, and Woof Gang Bakery are expanding internationally.

Bill Edwards’ Global Business Newsletter covered international franchise development, global employment issues, international travel, and updates on pandemic rules in many countries.

40% of SMBs couldn’t pay their full December rent, and drive-thrus continue to grow in number and lanes, according to Alignable’s December Rent Report.

Welcome to 2023’s first Franchise Consumer Experience Report!

Experts predict big changes for social media in 2023, including new services and a downward spiral for Twitter.

Customer experience guru John DiJulius published a list of his top 10 blogs, podcasts, and videos of 2022.

California is underwater, with flooding up and down the coast, as well as inland in the state’s Central Valley region (“the nation’s breadbasket”), already hard-hit by drought.

Service brands are expanding across the US, with lower costs of entry and simpler business models appealing to both existing and new franchisees.

The first Franchise Marketing & Leadership Report of 2023 discusses predictions for franchise marketing in a tumultuous global economy.

Social media marketing professionals predict various trends for 2023, including increased focus on LinkedIn and TikTok, proactive audience engagement, and AI-driven content creation.

Multi-unit franchisees share their strategies for solving employment challenges, including rising employee costs and recognizing top performers.

101 franchisors participated in the 2023 Annual Franchise Development Report, representing 21,802 franchised units and 2,044 company-owned units, to analyze recruitment and development practices.

The 2023 Global Consumer Trends report urges businesses to balance technology with the human component in customer experience.

As global franchising nears 3 years of a business world forever changed by Covid, international businesses have learned to adapt and continue to expand into new countries.

International franchise development and global employment issues are highlighted in Bill Edwards' December 2022 Global Business Newsletter.

Service brands’ appeal to both existing and new franchisees continues to grow across the U.S.

Deloitte Insights Report: Tech Trends 2023 explores the importance of investing in technology to streamline organizations and gain operational efficiencies.