Helen Bond

Greg Costley has been thinking about Cicis Pizza for more than 30 years.

A busy store and a profitable one can look identical from the outside: same traffic, same staff, same hours.

In this issue’s feature on unit-level analytics and data, Helen Bond looks at how brands are transforming raw numbers into practical guidance that helps operators improve performance, strengthen unit economics, and build more profitable businesses.

Franchisors help franchisees turn data into better decisions with unit-level economics and analytics.

Franchise marketers are shifting from age-based cohorts to more nuanced approaches, considering life stages and digital channels in their strategies.

During a busy weekday lunch rush in downtown Orlando, a Firehouse Subs guest made an honest mistake.

For decades, franchising has been built on strong leadership, resilience, and the willingness to challenge convention.

At a time of artificial intelligence and digital everything, the most successful franchisors are finding that the modern path to growth is paved with a mix of cutting-edge tools and…

No longer just a differentiator, CX is the engine driving growth and resilience as franchisors look to harness the power of their brands like never before.

Our editorial team is excited about what the future has to offer with this new partnership.

When leaders at Edible Brands first proposed the idea of one-hour delivery, internal stakeholders were skeptical, saying there were too many logistical hurdles and ways it could fail.

Multi-brand franchisee Joe Sample is always looking for innovative ways to “pull labor out of the box” across his expanding Taco Bell and Bobby’s Burgers by Bobby Flay portfolio.

Franchise Update magazine focuses on customer experience and cross-functional collaboration

It’s a new year and a new era of franchisee recruitment.

Running a successful multi-unit franchise operation is no small feat.

For more than 10 years, Annual Franchise Development Report (AFDR) researchers have surveyed franchisors about their lead generation and recruitment processes to keep franchisors updated on the best practices needed…

The 2024 Annual Franchise Marketing Report (AFMR) is back and bigger than ever with new details that reflect the evolving nature of franchising.

Yum! Brands and the University of Louisville collaborate on franchise education for 432 students

From airports to food trucks (and, it seems, just about everywhere in between), franchise brands are looking high and low to identify nontraditional locations that can carry out the brand’s promise.

Joe Piro, a veteran multi-unit franchisee, shares his story of success with Salata, operating 15 made-to-order salad kitchens across Texas and Louisiana.

'One-Brand Guy' Tom Pentenburg finds his fit with Spherion Staffing Services, overseeing 21 offices in Indiana, Kentucky, and Ohio.

Pathik Patel builds culture and boosts buy-in at 3 brands, including Dunkin’, with a focus on customer satisfaction.

Karl Malchow, a former delivery driver, found success as a franchise business coach for Toppers Pizza and eventually purchased a location in Lawrence, Kansas.

Steve Leibsohn becomes the brand ambassador for Wetzel's Pretzels, overseeing a portfolio of more than 35 locations in Arizona.