
Pathway Session: Omnichannel Success Starts With Customer Needs
Customers don’t worry about channels. They think about solving a problem, booking a service, finding information, or getting help, and they expect the experience to be seamless.
Kristen Risby is a person in Burnaze's franchise knowledge graph, mentioned since 2021. 11 stories link here, each summarized from the original publisher.

Customers don’t worry about channels. They think about solving a problem, booking a service, finding information, or getting help, and they expect the experience to be seamless.
Skiptown continued its strong growth trajectory in the second quarter of 2026, reporting 23% year-over-year revenue growth and achieving the strongest month in the company's history this past June.
This June, Skiptown, the all-in-one dog care and social destination for pups and their people, is turning up the color, connection and joy with “Love Unleashed”, a month-long Pride celebration…
The company reported more than 40% year-over-year revenue growth, driven by strong market traction at its newest locations in Denver and Atlanta.
Pet Supplies Plus acquired Wag N’ Wash, a natural pet food and grooming franchise with over 15 locations.
A go-to spot for companion animals and pet lovers alike, the O’Fallon Wag N’ Wash will offer premium self-wash and grooming services, natural pet food products and freshly-made bakery items that are corn-free, soy-free,
Wag N' Wash commemorates its tail-wagging achievements, citing a 7.1% increase in year-over-year systemwide sales in 2021 and a steady rise in sales throughout the year driven by franchisees' dedication to their communities.
Wag N’ Wash Natural Pet Food & Grooming ranks in the top 1,000 of America’s fastest-growing private companies on the Inc. 5000 list.
Wag N’ Wash’s mid-year sales reach new heights with a 19.7% increase in year-to-date systemwide sales for May.
Wag N' Wash appointed Kristen Risby as its new president, succeeding her role as VP of marketing, amid the pet industry's growth and record sales.

The VP of Marketing at Wag n' Wash shares her experiences and insights on franchising, including what attracted her to the industry.