Sarah Luna

Pilates Addiction CEO Sarah Luna expects high standards from her team.

With 40+ studios open across 12 states and 75 more preparing to launch, the fast-growing Pilates franchise accelerates its nationwide expansion.

Pilates Addiction has surpassed 350 licenses sold, including deals in 27 states, and plans to open another 75 studios in early 2027.

Pilates is heading to another HVLP gym operator, where a month’s membership can cost less than a single class at a boutique studio EoS Fitness, the high-value, low-price (HVLP) ope

The boutique fitness concept plans to open development opportunities in strategic markets like Portland and Phoenix after awarding 300 territories in its first year.

Pilates Addiction plans to reach another 300 territories, including opening development in major metropolitan markets such as Portland, Sacramento, and Denver.

Pilates Addiction, a boutique fitness franchise founded in 2025, brings high-energy, results-focused workouts to members nationwide.

The franchisor of Club Pilates and Pure Barre has named former McAlister’s Deli executive Danielle Porto Parra as its new president to oversee brand operations and growth.

Pilates Addiction reaches new company milestone, selling over 300 territories in 27 states.

Sequel Brands' Pilates concept reaches 300 licenses sold across 27 states less than a year after opening its first California studio.

Pilates Addiction had a successful 2025, and it’s maintaining that growth momentum through the beginning of 2026.

Pilates Addiction reaches a new company milestone, selling 250 licenses nationally and investing $5.25 million in Pilates teacher training tuition.

Pilates Addiction is rounding out a year of explosive growth, now surpassing 200 territories sold nationwide after opening its very first studio in May, cementing it as one of the fastest-growing Pilates franchise brands in the country.

Pilates Addiction is on a tear. The California-based boutique fitness brand has sold more than 100 territories in U.S.

Xponential Fitness shares surged Thursday after the boutique fitness franchisor disclosed that the U.S.

Anthony Geisler has launched Sequel Brands, a new boutique fitness franchising company that’s eyeing expansion across the U.S., led by an executive team featuring some of the biggest names in the industry.

Prestige Franchise Partners takes over Bodybar Pilates with 25 new studios planned

Pilates Addiction, a bold evolution of the traditional Pilates studio, has opened its first location in West Hollywood, marking the start of a national rollout that will potentially redefine the popular group fitness modality.

Franchising remains the lifeblood of the fitness and wellness industry.

Xponential Fitness has strengthened its executive team, naming four key appointments as the boutique fitness and wellness franchisor — which owns leading brands such as Club Pilates, Pure Barre and StretchLab — enters a new year.

Sarah Luna has stepped down from her role as president of Xponential Fitness.

Xponential Fitness partners with American Cancer Society for Breast Cancer Awareness Month

Xponential Fitness President Sarah Luna discusses digital tech and partnerships.

Xponential Fitness is partnering with the American Cancer Society (ACS) for National Cancer Survivors Month this June.