Athletech News is a publication in Burnaze's franchise knowledge graph, mentioned since 2020. 2,218 stories link here, each summarized from the original publisher. - Self‑guided recovery experiences can expand wellness access and generate new revenue streams for hotels, resorts, and spas, as highlighted by Human Touch’s automated massage solutions [[ea95ec]] - Athletech News runs the Operators Room, delivering playbooks, case studies and reporting for fitness and wellness businesses, and is positioned as a leading business‑media platform covering the global fitness and wellness industry [[8b13b5]] - The outlet publishes daily executive‑move coverage across boutique‑fitness brands, tracking leadership changes and strategic hires [[739e64]] - Athletech News hosts the “Disrupt” podcast, featuring industry leaders such as Adam Shane of Yoga Joint discussing trends and innovations [[028672]] - It reports on boutique‑fitness M & M activity, noting that recent transactions have closed at valuations ranging from $5 million to $50 million [[bad0e9]]
Also known as ATN
Superfood and supplement brand Ancient Nutrition has been acquired by Wellful Inc., and the deal appears to be just the start for the health and wellness platform’s omnichannel ambitions.
Pvolve, the functional strength training franchise adored by A-lister Jennifer Aniston, has revealed it’s quickly moving forward with its expansion plan, having recently opened 11 new studios and awarding 27 new franchise licenses across North America.
Gyms provide support to Los Angeles residents affected by wildfires
The fitness and wellness industry stands at a crossroads of opportunity and innovation, according to Marc Magliacano, managing partner of L Catterton’s Flagship Fund.
The fitness industry is on the cusp of transformative growth, and Maggie Lower, chief marketing officer of ABC Fitness, believes that aligning purpose with innovation is key to unlocking its potential.
For 2025, Bodybar Pilates is calling an end to the typically short-lived New Year’s wellness resolutions.
Miami-based JetSet Pilates is gearing up to launch a two-story flagship studio in Coconut Grove, Florida, this year at Mr.
Crunch Fitness unveils Crunch 3.0 redesign with new equipment and amenities
While January often brings crowds to local gyms driven by New Year’s resolutions, some LA Fitness members have started voicing concerns over the recent closures of several clubs across the nation and the removal of a popular group fitness class.
Perspire Sauna Studio introduces contrast therapy to its wellness services
Precor made history with the launch of the first connected fitness console in 2011.
Orangetheory’s annual eight-week Transformation Challenge returns on January 13, encouraging members to improve their health through body fat reduction and muscle gain rather than solely weight loss.
Mascots aren’t usually seen in the fitness industry, but EoS Fitness may be onto something big—especially in a meme-driven era where fictional characters thrive.
Pvolve president Julie Cartwright discusses 2025 fitness trends and franchise growth
Top fitness brands leverage data and smart equipment for workouts.
Planet Fitness has committed to becoming the top fitness operator for the most dedicated gym-goers and is already delivering on its promise.
The health and fitness chain has launched a new brand initiative emphasizing the prioritization of health and wellness while showcasing the gym brand’s capabilities in making fitness fun and versatile.
Planet Fitness donates over $1 million to Boys & Girls Clubs
Mindbody's Messenger AI boosts bookings and sales for fitness brands
Plus Fitness expands to UK and Asia with master franchise agreements.
The fitness and wellness industry is starting to settle into a post-pandemic rhythm, marked by people returning to gyms and studios in large numbers, a rising interest in longevity services and the surging popularity of
As 2025 approaches, it’s a time for reflection. Here are some of the key mergers and acquisitions that have shaped the fitness, wellness, nutrition, and technology sectors this year:
MADabolic prepares members for long-term fitness with strength-based interval training
Athletech News lists the top fitness and wellness stories of 2024