Boutique fitness — page 13

Pilates Addiction reaches a new company milestone, selling 250 licenses nationally and investing $5.25 million in Pilates teacher training tuition.

In 2016, Jon left a secure family business to invest in a then-emerging boutique fitness concept: Club Pilates.

JETSET Pilates is thrilled to announce the opening of its first studio in the Orange County market, the studio is owned and operated by Marie Morgan.

Last year, Bodybar Pilates wasn’t shy about its ambitious expansion plans, and this year is no different.

Kevin Hart invests in Burn Boot Camp, becoming an executive partner for brand growth and opening his own franchise location in California.

Stride Fitness is mounting a comeback, leveraging the biggest trends in fitness and wellness to draw members into its studios.

For prospective entrepreneurs, the boutique fitness industry can look like a crowded field of trends.

Rumble Boxing offers a unique workout experience with a focus on emotional intelligence.

Row House is a boutique fitness brand centered on indoor rowing workouts that combine low-impact cardio with strength training.

Alloy Personal Training, a leader in science-based, personalized fitness training, has announced a strategic investment from CapitalSpring, a leading sector-specialist investment firm specializing in franchises and other multi-location businesses.

Women lose between 3% and 5% of their muscle mass per decade starting at age 30, a reality that has pushed Weight Watchers toward a new partner: Pvolve, the fast-growing boutique fitness franchise endorsed by Jennifer Aniston.

Extraordinary Brands has added CycleBar and Rumble Boxing to its portfolio, focusing on sustainable growth and franchisee profitability.

Dill Dinkers opens in Las Vegas area with 11 courts.

Our approach to marketing at Ace Pickleball Club is all about collaboration and teamwork.

Another big-box gym operator is getting in on the Pilates wave, as Amped Fitness is introducing a reformer-based modality to its new location in Columbus, Ohio.

SculptHouse is gearing up for a major expansion, and it just landed the capital to do it.

BODYBAR Pilates announced it will open its first Oregon location in the Tanasbourne area of Hillsboro.

Club Pilates, one of the most recognizable and growing brands in boutique fitness, is changing things up, introducing its first new class format in seven years.

Club Pilates launches Circuit, its first new class in seven years.

In the latest episode of Athletech News’ Unscripted podcast, Steve Padis, the chief financial officer and executive vice president of strategy at Barry’s, joins co-hosts Edward Hertzman and Eric Malzone to discuss what B

Funds raised through the two-month nationwide initiative have been split evenly between the Sacred Mountain Retreat Center (SMRC) and the National Breast Cancer Foundation’s (NBCF) Military Women’s Patient Relief Fund, w

Kevin Hart has joined Burn Boot Camp as executive partner of brand and growth, taking an ownership role in the group fitness franchise, which has more than 620 open and awarded territories and an omnichannel platform that includes digital memberships.

Kevin Hart joins Burn Boot Camp as equity partner and franchisee.

HOTWORX® has been named on Entrepreneur Magazine’s prestigious 2026 Franchise 500® list.