Zaxby's successfully opens first franchise-owned to-go-only prototype

Zaxby's has opened its first franchise-owned, to-go-only restaurant in Hoover, Alabama, marking a new prototype design for the brand.

Read the original at Franchising.com
Zaxby's successfully opens first franchise-owned to-go-only prototype

TL;DR

Zaxby's has opened its first franchise-owned, to-go-only restaurant in Hoover, Alabama, marking a new prototype design for the brand. The restaurant features a walk-up window, outdoor patio, and double drive-thru layout with digital menu boards.

“We are very excited to bring this new to-go concept to Hoover and serve our delicious chicken fingers and wings to the community,” said Russell Pate, owner of Chicken Scratch Holdings, Inc.

The restaurant is Zaxby’s newest prototype design for a to-go-only restaurant. It includes a walk-up window for guests to place to-go orders and an outdoor patio with four tables, but no dine-in seating. Birmingham-based Vincent Construction, Inc. was responsible for the construction of the new restaurant.

Guests will experience expedited drive-thru service with a double drive-thru layout with Zaxby’s new digital menu boards, a payment window, as well as a drive-thru delivery door for faster pay and pickup. For even faster service, customers may also order ahead online. Ordering delivery is available directly through the Zaxby’s app, as well as through DoorDash, UberEats, and GrubHub.

An alternative to fast food, Zaxby's serves fresh, prepared-at-order Chicken Fingerz and wings tossed in a variety of bold and spicy sauces. The menu features the brand’s famous Signature Sandwich, its iconic Fried Pickles and the popular Loaded Fries. Recently, Zaxby’s brought back its Southwest Zalad®. The fan-favorite salad returns to Zaxby’s menu for the first time since the summer of 2021. To celebrate, Zaxby’s is offering a 50% discount for any Zalad® redeemable one time per customer from June 21-25 on the Zaxby’s app or online.

Chicken Scratch Holdings, Inc., opened its first Zaxby’s location in 2004.

Zaxby’s opened its first two corporate owned to-go-only prototypes in 2022 located in Memphis, Tennessee, and earlier this year in Clemson, South Carolina.

Zaxbys is a fast-growing QSR brand specializing in the highest quality chicken and sides. Established in 1990 in Statesboro, Georgia, the company pioneered the concept of serving chicken tenders as an entrée, a novel idea at the time.

In this story

This story was originally published in Franchising.com on June 23, 2023. Burnaze summarizes and links to the original reporting.

Read the full story at Franchising.com

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