TGI Fridays joins the meal deal trend with a new ‘3 For All’ bundle

TGI Fridays has launched a “3 For All” combo meal deal, with a name that appears to be a response to competitor Chili’s popular “3 For Me” meal bundle.

The “3 For All” meal deal starts at $11.99 and includes a choice of a drink, a slightly-smaller-than-full-sized appetizer, and an entrée from one of three price points. The specific options include:

• Drinks: Fountain drink, iced tea, Signature Slush, or $5 upcharge for a margarita or Michelob Ultra add-on.

Meal deal options

• Appetizers: Mozzarella sticks, pan-seared potstickers, broccoli cheddar soup, or a house salad.

• Entrees: $11.99: Chicken quesadilla or cheeseburger; $13.99: Crispy chicken sandwich, chicken Caesar salad, shrimp Caesar salad, or bacon cheeseburger; or $16.99: Sliced steak frites, bruschetta chicken pasta, or blackened chicken Alfredo.

"3 For All is not simply another value menu,” Fridays CEO Ray Blanchette said in a statement. "It is the full Fridays experience, with the generous portions, craveable variety, and real choice.”

Applebee's was actually the first major casual-dining chain to create this type of bundle with its "2 for $20" combo in 2008, which later became "2 for $25" to keep up with inflation.

Competitor comparisons

Chili's launched its "3 For Me" deal in 2022, starting at $10.99. The Fridays bundle, which arrives four years later, appears to directly compete with Chili's with an almost the exact same structure. Both Chili's and Fridays offers tiered pricing options for entrees and premium add-ons like alcoholic drinks. The Fridays bundle includes a slightly smaller appetizer, while Chili's comes with an individual-sized appetizer portion.

“Guests can make the meal their own at a clear price. It is value that still feels unmistakably Fridays and gives people one more reason to get together around our table,” Blanchette added.

Fridays is not the only casual-dining chain to react to the popularity of Chili's "3 For Me." Red Robin launched its own tiered meal, "Big Yummm," in January, starting at $9.99 and including an entrée, bottomless side, and bottomless beverage.

More of these combo meals are being introduced as value wars intensify across the restaurant industry—from QSR discount menus to casual-dining bundles. An April YouGov report found that two-thirds of weekly QSR diners are motivated by value menus. Over the past couple of years, multiple casual-dining chains, including Texas Roadhouse and Chili's, have been on an upswing as QSR prices rose and experience became part of the value equation.