Fast Casual: How Pollo Campero is Honoring Its Heritage and Thriving in the U.S.

Pollo Campero has 400 units worldwide, including 85 in the U.S.

Read the original at 1851 Franchise
Fast Casual: How Pollo Campero is Honoring Its Heritage and Thriving in the U.S.

TL;DR

Pollo Campero has grown to 400 units worldwide, including 85 in the U.S., and plans to open 250 more units across the U.S. in the next five years. The brand thrives due to its quality food, loyal Central American fanbase, and high-quality ingredients.

After starting in Guatemala as a small family business, Pollo Campero has grown to 400 units worldwide, with 85 of those being located in the U.S. Now, with 50 years of experience to draw on, Pollo Campero is looking to further expand in the U.S.

2021 was quite the successful year for the brand, and it is only expected to grow from there, with plans to open 250 more units across the U.S. in the next five years. As each of these locations open, franchisees will be given robust training on how to run the business. Training includes learning about the tools and technology used, the quality of the products, the different phases of managing a restaurant, how to ensure consistency and more.

Pollo Campero thrives not only because of its quality food and service but also because of its loyal Central American fanbase that loves the brand's historical heritage and family-oriented atmosphere. The key to the brand’s success also lies in its ingredients. The high-quality ingredients contribute to the home-cooked experience and honor its Central American beginnings.

*To see the brand’s full reported financials, please reference Pollo Campero’s Franchise Disclosure Document (updated July 13, 2022).

In this story

This story was originally published in 1851 Franchise on February 23, 2023. Burnaze summarizes and links to the original reporting.

Read the full story at 1851 Franchise

Liked this? Get the week's franchise news, explained

  • Sunday 8 AM ET weekly + a monthly deep dive
  • Sections picked for the industries you follow
  • Every claim linked to its source. Free.

Free. We'll ask you to confirm. Unsubscribe anytime.