FranConnect Announces Acquisition of World Manager

Acquisition details

With this acquisition, FranConnect’s customer base is approaching close to 1500 brands and multi-locations businesses worldwide and reaches over 350,000 locations and franchise units.

The addition of World Manager to the FranConnect platform brings complementary, enterprise learning management and content creation capabilities to FranConnect’s best-in-class franchise management solution. World Manager provides a way for multi-location businesses to develop and deploy highly customized branded content to support front-line employee training for improved onboarding and engagement and enables brands to monitor engagement success at the unit-level. Operations teams are empowered to deliver and monitor best practice training, access up-to-the-minute data, staff training results, performance appraisals and satisfaction surveys with benchmark reporting.

World Manager’s customers include some of the largest multi-location retail, restaurant, and hospitality brands, including Forever 21, Nike, Billabong, Domino’s, Long John Silver’s, Walk-On’s Sports Bistreaux, Nando’s, Gloria Jean’s Coffees, and Ben & Jerry’s.

Executive insights

“We are thrilled to welcome the World Manager’s world-class family of brands and employees to the FranConnect community,” said Gabby Wong, CEO of FranConnect. “World Manager’s learning management and engagement platform adds a highly strategic capability to FranConnect’s operations solutions, extending our reach from managing the relationship between the brand and franchisee to supporting the needs of multi-location ownership groups and their employees. We can now provide end-to-end visibility of drivers of growth and performance across all types of multi-locations businesses.”

Founded in 2005 with offices in Australia, Canada, Colombia, and United States, World Manager’s solutions are used by over 500 brands and multi-location businesses across 60 countries. Their customers span the technology, restaurant, retail, finance, and service sectors and include over 50 employees worldwide. All employees and offices will now be a part of FranConnect’s global footprint.

“I founded World Manager 17 years ago with the idea that businesses of all sizes should have the best tools and software available when enabling and engaging with front-line employees. Early in my career, as a corporate trainer in the restaurant industry, I saw firsthand the impact of successful training on the engagement of front-line employees and growth of the business. It has been an honor to work alongside World Manager’s global leadership team to create one of the best employee training and communications platforms for multi-location businesses in the world.

Growth and integration

The power of this acquisition will enable our combined entities to provide the most robust tools to the market and drive more rapid scale and growth for our customers,” said Gary Valkenburg, Founder and CEO of World Manager.

FranConnect is the leading franchise management software provider. For 20 years, the FranConnect platform has served as the sales, operations, and marketing backbone for over 1500 brands worldwide. Nine of the Franchise Times Top 10 Fastest-Growing franchise businesses rely on FranConnect to drive growth, improve profitability, and streamline operational performance.

FranConnect customers span all sizes, growth phases, and industries and they grow 44% faster on average than the broader franchising market. Backed by private-equity investor Serent Capital, FranConnect is headquartered in Herndon, Virginia, with global offices in Australia, India, Colombia and Canada. For more information on FranConnect, visit www.