TL;DR
The food-truck industry is expected to take on about a dozen trends in the near future, including becoming more common at private events and boasting unconventional menu items. Food trucks bring in over $1.2 billion dollars each year across the nation.
Currently, food trucks bring in over $1.2 billion dollars each year across the nation. According to a recent article in QSR Magazine, the food-truck industry is constantly changing and will be taking on about a dozen trends in the near future.
Food trucks are expected to become more common at private events, boast increasingly unconventional menu items and are even becoming test concepts for potential restaurants to test out different locations. This is done in order to give owners the chance to see where their restaurant is most likely to thrive.
The industry is still maturing and adopting different technological channels for promotion. Currently, Snapchat and Instagram are popular for letting consumers know their locations, but it wasn't long ago that Facebook and Twitter were the go-to channels.
In this story
This story was originally published in 1851 Franchise on September 12, 2017. Burnaze summarizes and links to the original reporting.
Read the full story at 1851 FranchiseLiked this? Get the week's franchise news, explained
- Sunday 8 AM ET weekly + a monthly deep dive
- Sections picked for the industries you follow
- Every claim linked to its source. Free.