Fast Casual: Meatheads CEO Explains How an Amazon Prime Mindset is Changing the Fast Casual Industry

We all know Amazon has completely changed the retail industry.

Read the original at 1851 Franchise
Fast Casual: Meatheads CEO Explains How an Amazon Prime Mindset is Changing the Fast Casual Industry

TL;DR

Amazon has changed the retail industry, leading to a decline in brick and mortar store visits, which in turn affects fast casual restaurants' sales. Meatheads' CEO Tom Jednorowicz shared his thoughts on this impact and how restaurants can capitalize on foot traffic by focusing on community engagement and local events.

We all know Amazon has completely changed the retail industry. The number of people who shop in brick and mortar stores has continued to decline, and according to PWC's 2017 Total Retail survey, 37 percent of respondents said they shop less often at retail stores because of Amazon. In a recent article from Fast Casual, Tom Jednorowicz, founder and chief executive of Meatheads, shared his thoughts on the connection between this decline and the impact of sales on fast casual restaurants.

He told Fast Casual, “Fewer retail visits mean shoppers aren't stopping by fast casual restaurants for lunch or dinner nearly as often. Less traffic typically means less revenue, which results in less profit and we all know where this chain reaction leads. Like it or not, as restaurant operators trying to survive within the retail ecosystem, most of us are just parasites feeding off of our environment.”

As consumers continue to do their shopping online, there is still hope for restaurants to capitalize on foot traffic by focusing more community engagement and local events. Leveraging your brand in a community can help brands to insert themselves into consumers’ lives during different parts of their daily routines.

In this story

This story was originally published in 1851 Franchise on January 29, 2018. Burnaze summarizes and links to the original reporting.

Read the full story at 1851 Franchise

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