TL;DR
The article discusses various news and trends in consumer marketing for franchises, including social media marketing, email marketing, and changes in the restaurant industry. Brands such as Burger King, Cracker Barrel, and McDonald's are mentioned as adjusting to new trends and challenges.
Welcome back to our monthly news roundup for franchise consumer marketers. Whether Covid is finally behind us or not, the changes it brought are here to stay, and businesses will be adjusting for years to come. So if you have news items, trends, reports, or studies you think will be useful to CMOs and our other franchise consumer marketing readers looking to navigate the new future, please forward them our way! And now, the news… ON THE TECH SIDE Social Media Examiner Releases Its 2022 Social Media Marketing Industry Report 2022 Email Marketing Benchmark Report from Knak Reveals Key Findings Martech Intelligence Report: Email Marketing Platform Buyer’s Guide Profiles 9 Vendors 20 Questions To Ask During an Email Marketing Platform Demo Survey: Two-Thirds of Marketers Plan To Invest More in Social, Web3 (Sprout Social) 3 Tips for Performing Marketing Attribution as Well as It Can Be Done How To Run Instagram Influencer Marketing Campaigns in 2022 The Best Time To Post on Social Media: A Research-Based Approach THE NEWS Burger King's Pride Whopper Stunt Burns LGBTQ+ Communities Cracker Barrel Looks To Attract Younger Customers with Recent Shake-Up Batteries Plus Rebrands with New (Old) Name Following a Record 2021 7 Salad Chains That Use the Highest-Quality Ingredients Taco Bell Pulls Mexican Pizza After 2 Weeks, Citing High Demand, Supply Problems Restaurants Add New Fees To Checks To Counter Inflation Burger Prices to Remain High as Cattle Ranchers Shrink Herds McDonald’s Vows To Keep Burger Prices Competitive on Value, Prices Wendy’s, McDonald’s Ramp Up Breakfast Deals as Workers Return to Office Grubhub Reported To Still Owe NYC Restaurants Thousands After Free Lunch Promo Epic Fail KFC Australia Forced To Swap Lettuce for Cabbage After Floods Destroy Crops Last Howard Johnson (Lake George, NY) Shutters Its Doors Forever Published: June 14th, 2022
In this story
This story was originally published by Eddy Goldberg in Franchising.com on June 14, 2022. Burnaze summarizes and links to the original reporting.
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