Starbucks is laying off another 300 workers

Starbucks on Friday said that it is eliminating another 300 corporate support roles and is reviewing its international support organization as it continues to restructure its business under CEO Brian Niccol.

In addition, the Seattle-based coffeeshop giant said it is consolidating its U.S. regional offices and is “taking several other steps” with its leases. The company said it expects the review of the international organization would impact roles outside the U.S.

The announcement comes weeks after Starbucks laid off 61 technology positions in its Seattle offices. It also comes as the company is set to open an office in Nashville that will provide a beachhead for growth in the Southeastern U.S. The office will also get the company closer to key suppliers.

It all continues a steady stream of changes that are part of Niccol’s “Back to Starbucks” plan. Niccol was hired away from Chipotle in 2024 to restore the luster of a company that had been struggling with sales challenges.

The company has focused on in-restaurant service. Starbucks added more in-store workers, changed technology to eliminate mobile order backups, had baristas write on cups and started sprucing up some of its coffeeshops. Some 1,000 shops are expected to be remodeled by the end of this year. It also closed some shops that couldn’t be reconfigured to fit with its strategy.

Those efforts also included a corporate restructuring that resulted in some 2,000 job cuts last year to speed service and cut costs to fund the in-store improvements.

The changes will cost the company $400 million in restructuring charges, including $280 million in “non-cash charges” from asset impairment and $120 million in charges associated with separation benefits.

“We are taking further action under the Back to Starbucks strategy, building on our strong business momentum and working to return the company to durable, profitable growth,” a Starbucks spokesperson said in an emailed statement. “Leaders have taken a hard look at their respective functions to further sharpen focus, prioritize work, reduce complexity and lower costs.”

Starbucks’ efforts have started to bear fruit. Same-store sales increased 7.1% in the U.S. last quarter, the company’s fiscal second period. The chain also recorded profit growth. It was the best results for the chain in more than two years.