Hot Head Burritos Turns Queso into Menu Platform with New Summer LTO

The "Queso Gone Wild" platform is available through July 12. Hot Head Burritos is putting one of its most popular add-ons at the center of its latest LTO.

Read the original at QSR Magazine
Hot Head Burritos Turns Queso into Menu Platform with New Summer LTO

TL;DR

Hot Head Burritos launched a summer LTO called 'Queso Gone Wild' from June 1 to July 12, featuring queso-based menu items. The platform includes a Smothered Burrito, Abrazo Taco, and Queso con Carne Loaded Potatoes.

The "Queso Gone Wild" platform is available through July 12. Hot Head Burritos is putting one of its most popular add-ons at the center of its latest LTO.

Running June 1 through July 12, “Queso Gone Wild” takes the brand’s queso offering beyond a side item and transforms it into a platform across multiple menu categories, including:

  • A Smothered Burrito covered in queso
  • An Abrazo Taco featuring both soft and crunchy shells connected with queso
  • Queso con Carne Loaded Potatoes with queso and bacon

In this story

This story was originally published by Ben Coley in QSR Magazine on June 8, 2026. Burnaze summarizes and links to the original reporting.

Read the full story at QSR Magazine

Liked this? Get the week's franchise news, explained

  • Sunday 8 AM ET weekly + a monthly deep dive
  • Sections picked for the industries you follow
  • Every claim linked to its source. Free.

Free. We'll ask you to confirm. Unsubscribe anytime.