Neighborly tabs Brent Korb as new CFO

Neighborly, a portfolio of franchise brands focused on home services, Wednesday announced the appointment of Brent Korb as Chief Financial Officer. Korb brings more than 25 years as an executive financial leader with him to Neighborly.

“Brent brings a proven track record of building high-performing finance organizations and helping companies grow with discipline and clarity,” said Neighborly CEO Mike Davis, to whom Korb will report. “His experience leading through transformation, acquisitions, and public company environments will be a tremendous asset as we continue to strengthen our business and support our franchise owners. As we accelerate several key growth initiatives, including connecting our 26 million household customer database through marketing automation and expanding cross-brand customer engagement, Brent’s financial leadership will help ensure we scale these opportunities effectively while continuing to create value for franchise owners.”

Prior to joining Neighborly, Korb served as CFO for American Bath Group for more than seven years, overseeing the company’s growth into an industry leader. Before that, he was Chief Financial Officer for Quanex Building Products for over a decade. At each of the stops in his professional career, Korb has overseen growth, transformation, and strategic acquisitions for brands in the home services or home building spaces.

Like Neighborly, which was founded in Waco in 1981, Korb has deep Texas roots. He holds a bachelor’s degree in accounting from the University of Texas at Austin and earned his MBA at the University of Houston. In his new role as CFO, Korb will work out of the company’s headquarters in Irving.

“Neighborly has built an incredible network of franchise owners, brands, and support teams, and I’m honored to join the organization at such an important time,” said Korb. “What attracted me most was the company’s commitment to helping franchise owners succeed. Across Finance, Accounting, and ProTradeNet, my focus will be on creating greater clarity, strengthening our capabilities, and delivering programs and resources that help owners operate more efficiently and grow with confidence.

I look forward to working with our teams, listening to our franchise owners, and building on the strong foundation already in place.”

Korb comes to Neighborly at a time when the company is reporting record-breaking performance for several brands, which it attributes to embracing marketing automation. Moving forward, he will oversee financial leadership as Neighborly seeks to continue growing its 28 brands globally.