Tastes Like Spring: Nékter Juice Bar Launches New Pineapple Matcha Smoothie Menu Item

As the popularity of matcha continues to surge around the globe, Nékter aims to bring the popular green tea powder to the masses with a welcoming flavor profile. The new smoothie is packed with serious health benefits as matcha is suggested to promote heart health, aid weight loss, and boost overall immunity.

“With consumer health and wellness continuing to reign supreme in the COVID-era, we’re hopeful this new menu item provides another refreshing option for those looking to get a jump start on their spring and summer wellness journey,” said Alexis Schulze, Co-Founder, Chief Visionary Officer, and head of Research & Development for Nékter Juice Bar. “Adapting to consumer trends is part of our DNA. By expanding our smoothie line with matcha as a feature ingredient paired with the sweet and delicious flavor of pineapple, we’re creating a whole new way to stay energized and refreshed with Nékter’s all-natural, immunity-boosting ingredients.”

With a steady eye on innovation, the health and wellness brand offers a delicious menu of freshly made, clean and nutrient-rich juices, Superfood smoothies, acai bowls, and a variety of healthy snacks that can help guests “Live Life to the Freshest!” At its core, Nékter believes that “healthy” can taste great, be easily accessible, and be affordable too.

Nékter products are designed to optimize overall health and wellness by feeding the body with essential vitamins and nutrients using fresh, natural, and raw ingredients.

From the beginning, Nékter Juice Bar was a lifestyle restaurant brand that Americans could trust, seizing the opportunity to enliven an industry devoid of transparency, ingredient integrity, and authenticity. While the juice bar industry in the United States has swelled to $2.2 billion in size, the majority of offerings by both big and small enterprises did not and still do not deliver on health or value. Nékter Juice Bar, on the other hand, pioneered a new path forward that offers its guests a menu where nutrient value is not ambushed by unnecessary and unhealthy processed ingredients.