TL;DR
Amazing Lash has seen a surge in clients looking for fuller or longer lashes due to the beauty-above-the-mask trend. Beauty and cosmetic brands focused on traditional items like lipstick are seeing a decline in sales.
According to Business Insider, many beauty and cosmetic brands focused on traditional items like lipstick are seeing a significant decline in sales, a trend attributed in large part to protective masks. The good news is, as people continue to hide their mouths and noses behind masks in most public spaces, they are increasingly looking for opportunities to express their creativity and makeup skills on their eyes.
As a result, Amazing Lash has seen a surge in clients looking for fuller or longer lashes to help capitalize on beauty-above-the-mask trends across social media platforms like Instagram and TikTok.
In this story
This story was originally published in 1851 Franchise on January 26, 2021. Burnaze summarizes and links to the original reporting.
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