Pollo Campero Plans Expansion with New Reno Locations

Pollo Campero, the Central American chicken franchise with over 350 restaurants worldwide, plans to open up to three locations in Reno, Nevada, as part of its U.S. expansion strategy.

“We continue to receive requests to bring Pollo Campero to the Reno area, as the

closest Pollo Campero is currently in San Francisco, California,” Vice President of Franchise Development Blas Escarcega told the Reno Gazette Journal.

Escarcega highlighted Reno's growth, tourism and diverse population as key factors making it an ideal market.

Founded in Guatemala in 1971, Pollo Campero has maintained its commitment to high-quality, flavorful chicken, and after 20 successful years in the U.S., it continues to see growing demand. The brand stands out in the chicken franchise market due to its strong legacy, unique flavor profile and broad customer base, appealing both to those with Latin American ties and other demographics. Its strong brand recognition and proven ability to attract diverse customers enable franchise owners to achieve immediate sales and capitalize on a growing customer base.

The chicken franchise is celebrated for its fried and grilled chicken, empanadas and chicken sandwiches. The chain has developed a dedicated following, with many Central American residents and travelers seeking out its distinctive offerings.

Pollo Campero operates 100 locations throughout the U.S., and is expanding rapidly with new sites in cities like New York City and Nashville, as well as Killeen, Texas, and Jurupa Valley, California. The company aims to open a Reno store within three to five years and is actively seeking local franchise partners.