TL;DR
Slim Chickens has opened its fourth location in Nevada, a restaurant in Henderson, as part of its expansion in the state. The brand is known for its hand-breaded, cooked-to-order tenders and has a strong fanbase, with a diverse menu and Southern hospitality driving its growth.
Slim Chickens announced today its new restaurant in Henderson, NV. Spearheaded by multi-unit operator Desert Slims LLC, this is the group’s fourth Slims location alongside three opened units in New Mexico.
Slim Chickens is known and loved for its hand-breaded, cooked-to-order tenders and passionate followers within its markets.
“We are thrilled to extend our high-quality, cooked-to-order chicken tenders, to the Las Vegas Valley area,” said Jackie Lobdell, Vice President of Franchise Development at Slim Chickens.
The brand prides itself on its cooked-to-order fresh food and strong devoted fanbase, also known as “Slimthusiasts.” Slim Chickens has distinguished itself in the “better-chicken” segment by offering high-quality food and 14 house-made dipping sauces, allowing customers to enjoy a different flavor profile with each visit. Its menu is broader than many in the segment, offering chicken tenders, fresh salads, sandwiches, chicken and waffles, chicken wings, and unique side items.
Fans also resonate with the Southern contemporary look and feel, as well as the open and inviting layout of Slim Chickens restaurants, which speak to the hospitality mindset that anchors the brand.
“Each location opened reinforces the success of the service and support systems we have established for Slim Chickens franchisees,” said Sam Rothschild, Chief Strategy Officer of Slim Chickens. “We extend our gratitude to those who helped shape us into the brand we are today, allowing us to share our Southern hospitality and high-quality chicken with communities.”
Slim Chickens is a fast-casual brand in the better-chicken segment, built to scale across markets with flexible formats. Its diverse menu, cooked-to-order quality, and Southern hospitality continue to drive strong growth.
In this story
This story was originally published in Franchising.com on January 28, 2025. Burnaze summarizes and links to the original reporting.
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